Make your microsite tailored for cinemas

A Filmmakerʼs Step-By-Step Guide To Setting Up A Production Find your companyʼs niche. Choose a creative company name. Draft a killer business plan. Hire a specialist entertainment lawyer. Incorporate your new business venture. Seek essential funding. Get the all-important paperwork and filings in order.

Key Takeaways on Launching Your Cinema Venture Conduct thorough market research. Create a robust business plan. Invest in high-quality production technology. Design a welcoming and comfortable environment. Prioritize customer service excellence. Develop strategic partnerships.

The majority of income is from screening new release films and selling confectionery, food, and popcorn to the audiences who attend. A hit film results in high ticket income and high concession sales. There is little a cinema can do if there is a poor run of film releases.

Start by adding black-out blinds to any areas of ambient light, then get yourself a projector or large TV. You could also place speakers around the room to mimic the surround sound effects of a cinema.

Ticket sales (and membership income if applicable) Food, drink and merchandising sales. Advertising revenue (screen and brochure) Public funding.

Implement loyalty programs to reward frequent moviegoers. Partner with local businesses for cross-promotional opportunities. Host special events and themed movie nights to attract niche audiences. Offer exclusive behind-the-scenes content or previews to generate buzz.

As a broad guide, it is possible to build a 2-screen cinema, seating 400 people in total, for as little as 1.5 million but a more typical cost for a good quality new build would be around twice that amount. Digital cinemas will not necessarily be less expensive to build.