Make your long-form landing page in Chromium like a pro

Create your long-form landing page in Chromium and effortlessly optimize your web pages for diverse ads and audiences. Transform visitors into leads and sales while bolstering brand trust and nurturing customer loyalty.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
NetSearch Digital Marketing amplifies its PPC campaign performance to get a 31% CR lift
Boost results through landing page optimization
NetSearch Digital Marketing amplifies its PPC campaign performance to get a 31% CR lift
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
NetSearch Digital Marketing amplifies its PPC campaign performance to get a 31% CR lift
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
NetSearch Digital Marketing amplifies its PPC campaign performance to get a 31% CR lift
Power up landing pages with AI Power up landing pages with AI sidebar
NetSearch Digital Marketing amplifies its PPC campaign performance to get a 31% CR lift
Improve alignment across your creative team sidebar
NetSearch Digital Marketing amplifies its PPC campaign performance to get a 31% CR lift
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Creating effective long-form landing pages in Chromium with Instapage

Instapage revolutionizes the way marketers develop landing pages by emphasizing speed and customization. With an expansive library of over 100 conversion-focused layouts and Instablocks, you can Create long-form landing pages quickly without the need for coding. This platform is perfect for marketers in various sectors including Business Services, Tech/SaaS, and Education, particularly in the USA, where online conversion is a priority.

Understanding the importance of landing pages

Long-form landing pages serve as crucial touchpoints in the buyer’s journey. They are designed to capture leads and convert visitors through compelling content and user-friendly layouts. Leveraging Instapage allows marketers to create pages that align precisely with audience needs and behaviors, thus boosting brand trust and customer loyalty.

  1. Conversion optimization: Instapage provides tools for A/B testing, ensuring that your pages are continually refined for better performance.
  2. Heatmaps: With built-in analytics, you can visually analyze user behavior on your pages, allowing for data-driven decisions.
  3. Collaboration features: Instapage facilitates real-time edits and feedback, making it easier for teams to work together efficiently.

Step 1: Setting up your long-form landing page

Begin by choosing from Instapage's vast library of templates tailored for various industries. Select a design that resonates with your target audience and the objectives of your campaign.

Step 2: Personalizing content for audience engagement

Dynamic text replacement enables you to customize headlines and CTAs based on the keywords driving traffic to your landing page. This allows for a more personalized experience that speaks directly to the interests of your visitors.

  1. Use AdMaps: Align your existing ad campaigns with specific pages to ensure consistency in your messaging.
  2. Implement personalization strategies: Tailor your content based on demographic and behavioral data to increase engagement and conversion.
  3. Regularly review analytics: Monitor performance metrics to identify areas for improvement and ensure ongoing optimization.

Step 3: Testing and optimizing your page

Once your landing page is live, utilize Instapage’s experimentation features. Conduct A/B tests to compare different versions of your landing page and employ heatmaps to evaluate user interactions and behavior patterns.

  1. Set performance benchmarks: Determine the key performance indicators (KPIs) that your landing page should meet to gauge success.
  2. Iterate based on feedback: Use insights from your A/B tests and heatmaps to refine your content and design elements.
  3. Engage with reviews: Regularly solicit feedback from your team and stakeholders to identify further optimization opportunities.

By following these steps within Instapage, businesses can create effective long-form landing pages that not only enhance user experience but also maximize conversion rates.

Ready to elevate your marketing strategy? Start using Instapage today and transform your landing page creation process!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

FAQs

See how to make your long-form landing page in chromium in action

See how to make your long-form landing page in chromium in action

In this video, Neil Patel discusses the key elements of a high-converting landing page. He emphasizes the importance of recognizing the potential success of a landing page at first glance. Patel aims to share a formula for creating effective landing pages that can significantly improve conversion rates. He stresses that following the formula meticulously is crucial; any deviation can lead to a drop in conversions. The first step in building a successful landing page is to clearly articulate your value proposition in the header, as this sets the foundation for effective user engagement and conversion potential.

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