Make your tailored long-form landing page for Marketing specialists

Empower Marketing specialists with Instapage to deliver impactful long-form landing page experiences and boost conversions.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.

Build landing pages Build landing pages 500+ customizable layouts

Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Boost results Boost results Mobile responsiveness

All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.

Build landing pages Build landing pages A/B split testing

Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.

Maximize campaign Maximize campaign Seamless ad mapping

Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.

Power up landing Power up landing Detailed reporting

Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.

Improve alignment across Improve alignment across Integrations with 120+ marketing tools

Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Build landing pages that get results
Khoros achieves a 150% increase in landing page conversions by switching to Instapage
Boost results through landing page optimization
Khoros achieves a 150% increase in landing page conversions by switching to Instapage
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Khoros achieves a 150% increase in landing page conversions by switching to Instapage
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Khoros achieves a 150% increase in landing page conversions by switching to Instapage
Power up landing pages with AI Power up landing pages with AI sidebar
Khoros achieves a 150% increase in landing page conversions by switching to Instapage
Improve alignment across your creative team sidebar
Khoros achieves a 150% increase in landing page conversions by switching to Instapage
Build landing pages500+ customizable layouts
Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Boost resultsMobile responsiveness
All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.
Build landing pagesA/B split testing
Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.
Maximize campaignSeamless ad mapping
Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.
Power up landingDetailed reporting
Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.
Improve alignment across500+ customizable layouts
Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Craft your long-form landing page for marketing specialists with Instapage

Creating an effective long-form landing page is crucial for any marketing strategy. Instapage offers a robust platform tailored for marketers looking to optimize their conversions while managing costs efficiently. Utilizing a library of over 100 customizable layouts, you can build landing pages swiftly without needing any technical skills, ensuring that your messaging resonates with your target audience.

Understanding the importance of landing pages

A landing page is where potential customers land after clicking on your ad or marketing link. It’s essential for converting visitors into customers, by providing a clear and relevant experience that showcases the offer effectively. Instapage enables marketers to create compelling pages that enhance engagement and boost brand trust.

  1. Clear Call to Action (CTA) - Encourage specific actions from visitors to increase conversion rates.
  2. Relevant Messaging - Tailor content to match paid advertisements to ensure continuity for the user.
  3. Mobile Responsiveness - Optimize landing pages to function seamlessly on various devices, catering to the growing mobile user base.

Step 1: Build your landing page effortlessly

With Instapage, creating your landing page starts with choosing from a variety of pre-built templates designed for high conversion. Take advantage of Instablocks to embed custom elements effortlessly.

Step 2: Optimize for performance

Optimization is key to improving your landing page's conversion rates. Utilize the built-in analytics tools to track performance effectively.

  1. A/B Testing - Experiment with different page versions to see which performs better with your audience.
  2. Heatmaps - Understand how users interact with your page to make informed adjustments.
  3. Conversion Analytics - Review metrics to evaluate the effectiveness of your content and layout.

Step 3: Personalize the user experience

Personalization drives engagement and leads to higher conversion rates. Leverage Instapage’s dynamic text replacement and AdMaps to ensure your audience sees tailored content relevant to them.

  1. Dynamic Text Replacement - Customize the text on landing pages based on user data to enhance relevance.
  2. Audience-Specific Layouts - Use AdMaps to align specific campaigns with designated pages for user clarity.
  3. Real-time Adjustment - Modify content based on audience behavior insights gathered from analytics.

In conclusion, creating a long-form landing page using Instapage enhances your ability to attract and convert potential leads effectively. With its optimization and personalization features, your marketing strategy can yield better results.

Ready to elevate your marketing game? Start using Instapage to create landing pages that convert today!

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"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

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See how to make your long-form landing page for marketing specialists in action

In this tutorial, we explore long-form sales landing pages, discussing their effectiveness and showcasing compelling examples. Ideal for online business owners, marketers, or anyone seeking to enhance digital marketing skills, the video emphasizes the psychological advantages of long-form sales pages. These pages provide visitors with in-depth understanding of products or services, detailing features, benefits, and unique selling points, thereby eliminating confusion. Additionally, they help in building trust and credibility through social proof, such as customer reviews, testimonials, and case studies, demonstrating that the product or service is valued and trusted by others.

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