Make an innovative long-form landing page tailored to holding companies

Instapage enables holding companies to reduce costs, grow conversions, and deliver relevant landing page experiences.

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Build landing pages Build landing pages Build landing pages that get results

Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.

Boost results Boost results Boost results through landing page optimization

Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.

Build landing pages Build landing pages Personalize experiences for higher engagement and ROI

Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.

Maximize campaign Maximize campaign Maximize campaign efficiency with ad mapping

Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.

Power up landing Power up landing Power up landing pages with AI

Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.

Improve alignment across Improve alignment across Improve alignment across your creative team

Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build landing pages that get results
Zero In maximizes Google Ads campaign performance for clients by 34% using Instapage
Boost results through landing page optimization
Zero In maximizes Google Ads campaign performance for clients by 34% using Instapage
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Zero In maximizes Google Ads campaign performance for clients by 34% using Instapage
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Zero In maximizes Google Ads campaign performance for clients by 34% using Instapage
Power up landing pages with AI Power up landing pages with AI sidebar
Zero In maximizes Google Ads campaign performance for clients by 34% using Instapage
Improve alignment across your creative team sidebar
Zero In maximizes Google Ads campaign performance for clients by 34% using Instapage
Build landing pagesBuild landing pages that get results
Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.
Boost resultsBoost results through landing page optimization
Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.
Build landing pagesPersonalize experiences for higher engagement and ROI
Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.
Maximize campaignMaximize campaign efficiency with ad mapping
Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.
Power up landingPower up landing pages with AI
Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.
Improve alignment acrossBuild landing pages that get results
Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Create impactful landing pages for holding companies with Instapage

Crafting long-form landing pages specifically for holding companies is essential in today's competitive landscape. Instapage enables marketers to build highly relevant, cost-effective landing pages quickly, without the need for complex coding skills, making it an excellent choice for diverse sectors such as business services, tech, and financial services.

Understanding the needs of holding companies

Holding companies often face unique challenges in conveying their brand's value and attracting the right audiences. A well-crafted landing page can highlight key aspects such as corporate governance, portfolio diversity, and risk management strategies, which are pivotal for potential investors and stakeholders. Here's what to focus on:

  1. Clear value proposition: Communicate what sets your holding company apart and its benefits for potential clients and partners.
  2. User-centric design: Ensure your landing page is intuitive, guiding visitors through your offerings seamlessly.
  3. Compliance information: Include detailed, transparent regulations or guidelines your company follows to build trust.

Step 1: Utilize Instapage templates effectively

Begin by selecting a conversion-focused template from Instapage's expansive library. Each template is designed to reduce friction for user engagement and enhance conversion rates through strategic layouts.

  1. Choose from over 100 customizable layouts that resonate with your audience's expectations.
  2. Utilize Instablocks to streamline the design process without sacrificing quality or user experience.
  3. Incorporate sections that directly reference holding company attributes, such as governance and investment strategies.

Step 2: Optimize for conversions with A/B testing

Once your landing page is live, leverage Instapage's built-in experimentation features to test various elements. This iterative approach allows you to refine your messaging and visuals based on real user behaviors.

  1. A/B test headlines to find the most impactful messaging that attracts your target audience.
  2. Experiment with different call-to-action (CTA) buttons to determine which phrases resonate the most.
  3. Use heatmaps to assess user behavior on your page, identifying areas for improvement.

Step 3: Personalize the customer experience

To truly connect with your audience, it is essential to personalize the landing experience. Instapage allows for dynamic text replacement and audience-level tracking, enabling tailored content delivery that addresses the specific needs of various stakeholders.

  1. Use dynamic ads that align with specific user profiles to enhance relevance and engagement.
  2. Track audience metrics to adjust your content and strategies as you gather insights.
  3. Create unique landing pages targeting different verticals within the holding company structure for improved specificity.

By following these steps, you'll not only build an effective long-form landing page for holding companies but also foster increased customer loyalty and brand trust.

Ready to elevate your landing pages? Start using Instapage today and witness the transformation in your conversion rates and user engagement.

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"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

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The tutorial suggests simplifying your approach by focusing on essential elements rather than getting bogged down by multiple pages, excessive details, or pursuing an aesthetically pleasing logo and website. The emphasis is placed on the importance of having a single, effective landing page instead of spending time on unnecessary aspects like a perfect business card. The speaker points out that many consultants and business owners waste time deliberating on trivial matters, which distracts them from the primary goal: acquiring paying clients. The message stresses the need to prioritize actionable strategies over perfectionism in branding.

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