Make an impressive course selling page instantly

Create your course selling page and effortlessly optimize your web pages for diverse ads and audiences. Transform visitors into leads and sales while bolstering brand trust and nurturing customer loyalty.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Instapage helps Output achieve a 261% conversion rate uplift with targered landing pages
Boost results through landing page optimization
Instapage helps Output achieve a 261% conversion rate uplift with targered landing pages
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Instapage helps Output achieve a 261% conversion rate uplift with targered landing pages
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Instapage helps Output achieve a 261% conversion rate uplift with targered landing pages
Power up landing pages with AI Power up landing pages with AI sidebar
Instapage helps Output achieve a 261% conversion rate uplift with targered landing pages
Improve alignment across your creative team sidebar
Instapage helps Output achieve a 261% conversion rate uplift with targered landing pages
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Online course sales page: Your ultimate how-to guide

Creating an effective course selling page is crucial for driving conversions and boosting your online education business. Instapage offers a user-friendly platform that allows you to quickly build high-converting landing pages tailored to your specific audience. With over 100 conversion-focused layouts and advanced optimization features, you can design a page that not only showcases your courses effectively but also enhances customer trust and loyalty.

Start with a compelling design

Your course selling page should captivate potential students from the first glance. Use Instapage's intuitive drag-and-drop editor to select a template that resonates with your brand. Incorporate vibrant images and concise text highlighting course benefits, outcomes, and unique selling propositions. Ensure your layout uses a clear call-to-action (CTA) to guide visitors toward enrollment.

  1. Choose a responsive design that looks great on all devices; this ensures accessibility and a seamless user experience.
  2. Incorporate testimonials to build credibility; leveraging social proof can significantly influence potential students’ decisions.
  3. Use videos to demonstrate course content; engaging visual media can enhance understanding and interest.

Optimize with built-in experimentation tools

The next step involves optimizing your page for high conversions. Instapage’s powerful experimentation features enable you to A/B test different elements of your landing page. By analyzing heatmaps and performance data, you can identify what captivates your audience most effectively.

  1. Conduct A/B tests on CTAs and headlines to determine the most appealing options; small changes can lead to significant differences in conversion rates.
  2. Use heatmaps to track user behavior; understanding how visitors interact with your page informs better design decisions.
  3. Leverage analytics to measure key performance metrics; this data helps refine your approach over time.

Personalize the user experience

Tailoring the content on your course selling page to different audience segments can dramatically increase engagement and conversion rates. Instapage’s dynamic text replacement feature allows you to customize headlines and CTAs based on the traffic source, enhancing relevance.

  1. Align specific ads to unique landing pages; ensuring consistency between your marketing message and landing page content improves user trust.
  2. Utilize data tools to track audience-level metrics for better personalization; understanding your audience’s needs improves the overall experience.
  3. Implement dynamic content adjustments to showcase varying offers based on audience behavior.

With these steps, you are well on your way to creating a successful course selling page that can drive higher conversions and revenue. Harness the power of Instapage to streamline your marketing efforts and improve your bottom line.

Ready to elevate your course selling page? Start utilizing Instapage’s features today and witness the impact on your online courses.

Join the thousands of marketers leveraging Instapage to grow their businesses. Sign up now for a free trial and unlock the potential of high-converting landing pages.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

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FAQs

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The video discusses the differences between legitimate educational institutions like Harvard and scam businesses promising quick riches, such as making ten thousand dollars a month. The speaker notes that both entities sell education but operate on different legitimacy levels. Harvard, with over a century of history, promises nothing specific beyond the possibility of graduation, while scam businesses make exaggerated promises, such as immediate wealth through simple ventures. The difference lies in their credibility and the nature of their claims. The speaker applies this understanding to their business model at acquisition.com, which focuses on acquiring companies based on this legitimacy framework.

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