Make a visually-stunning coming soon page designed for tool stores

Reduce costs, grow conversions, and deliver relevant experiences for tool stores with Instapage.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages that get results

Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.

Boost results Boost results Boost results through landing page optimization

Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.

Build landing pages Build landing pages Personalize experiences for higher engagement and ROI

Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.

Maximize campaign Maximize campaign Maximize campaign efficiency with ad mapping

Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.

Power up landing Power up landing Power up landing pages with AI

Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.

Improve alignment across Improve alignment across Improve alignment across your creative team

Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build landing pages that get results
Instapage helps Netradyne get a 38.2% conversion lift by powering its return on ad spend
Boost results through landing page optimization
Instapage helps Netradyne get a 38.2% conversion lift by powering its return on ad spend
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Instapage helps Netradyne get a 38.2% conversion lift by powering its return on ad spend
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Instapage helps Netradyne get a 38.2% conversion lift by powering its return on ad spend
Power up landing pages with AI Power up landing pages with AI sidebar
Instapage helps Netradyne get a 38.2% conversion lift by powering its return on ad spend
Improve alignment across your creative team sidebar
Instapage helps Netradyne get a 38.2% conversion lift by powering its return on ad spend
Build landing pagesBuild landing pages that get results
Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.
Boost resultsBoost results through landing page optimization
Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.
Build landing pagesPersonalize experiences for higher engagement and ROI
Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.
Maximize campaignMaximize campaign efficiency with ad mapping
Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.
Power up landingPower up landing pages with AI
Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.
Improve alignment acrossBuild landing pages that get results
Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Create a powerful coming soon page for tool stores

Building anticipation among customers is vital for any tool store launching a new product or service. Instapage’s platform simplifies creating a compelling coming soon page that effectively captivates potential customers. Through engaging design and targeted marketing strategies, Instapage allows tool stores to streamline the transition from announcement to grand opening.

Understanding the basics of your coming soon page

A coming soon page serves as an initial touchpoint for your audience while your store is currently being revamped or a new tool is being introduced. It sets expectations and builds an email list, which can be leveraged for future marketing campaigns. Utilize the easy-to-use templates in Instapage to craft a unique experience that reflects your brand identity, ensuring prospective customers resonate with your message.

  1. Enhance brand identity: A well-designed page using Instapage’s templates reflects your store’s values.
  2. Collect email leads: Use forms to capture visitor information for future outreach.
  3. Share social proof: Include testimonials or sneak peeks to build credibility.

Step 1: Choose an engaging template

Start by selecting a template from our diverse library designed specifically for tool stores. These templates are conversion-focused and require no coding knowledge.

  1. Conversion-optimized layouts: Each template is designed to maximize user engagement and conversions.
  2. Customization options: Easily modify colors, fonts, and images to align with your branding.
  3. Mobile-responsive designs: Ensure your page looks great on any device to capture all visitors.

Step 2: Optimize for conversions

Utilize Instapage’s built-in experimentation features to enhance the effectiveness of your coming soon page. A/B testing tools enable you to compare different versions of your page and identify the most effective design and copy.

  1. Use heatmaps: Analyze user behavior to understand which elements attract attention.
  2. Analyze engagement: Track visitors' interactions and adjust strategies accordingly.
  3. Set up A/B tests: Experiment with various headlines or calls to action to determine what resonates best with your audience.

Step 3: Personalize communication

Deliver tailored messages to different segments of your audience using dynamic text replacement. Personalization fosters stronger connections and increases the likelihood of conversions.

  1. Dynamic text replacement: Adjust content based on user data for relevance.
  2. Segment-specific ads: Utilize AdMaps to ensure your audience sees content that speaks directly to them.
  3. Performance tracking: Monitor metrics on a segment-by-segment basis to gauge effectiveness.

In conclusion, creating a coming soon page for your tool store with Instapage not only piques interest but also effectively facilitates lead generation and customer engagement.

Ready to launch? Try Instapage today to build your tailored coming soon page that captivates your customers and promotes your brand.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

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FAQs

See how to make your coming soon page for tool stores in action

See how to make your coming soon page for tool stores in action

In this tutorial, Christian discusses creating a 'coming soon' page to generate interest and start marketing prior to a launch. While not essential for every business, such a page can function as an early marketing tool to build an email list and gather customer feedback. Key elements for the page include an explanation of the upcoming product or service, details about the company, and a personal introduction. Providing a concrete timeline is crucial; adding a countdown timer can enhance urgency and engagement. Various apps available on the Shopify app store can help integrate a countdown timer, aiding in the push towards completion.

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