Make your casual microsite today

Bring your vision to life with engaging, interactive website elements. Instapage makes it simple and efficient.

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Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.

Landing page builder

Form builder

Landing page optimization

Landing page personalization

Build landing pages that get results

Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.

Boost results through landing page optimization

Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.

Personalize experiences for higher engagement and ROI

Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.

Maximize campaign efficiency with ad mapping

Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.

Power up landing pages with AI

Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.

Improve alignment across your creative team

Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Instapage helps Netradyne get a 38.2% conversion lift by powering its return on ad spend

Boost results through landing page optimization

Instapage helps Netradyne get a 38.2% conversion lift by powering its return on ad spend

Personalize experiences for higher engagement and ROI

Personalize experiences for higher engagement and ROI sidebar

Instapage helps Netradyne get a 38.2% conversion lift by powering its return on ad spend

Maximize campaign efficiency with ad mapping

Maximize campaign efficiency with ad mapping sidebar

Instapage helps Netradyne get a 38.2% conversion lift by powering its return on ad spend

Instapage helps Netradyne get a 38.2% conversion lift by powering its return on ad spend

Improve alignment across your creative team

Improve alignment across your creative team sidebar

Instapage helps Netradyne get a 38.2% conversion lift by powering its return on ad spend

Build landing pages that get results

Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.

Boost results through landing page optimization

Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.

Personalize experiences for higher engagement and ROI

Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.

Maximize campaign efficiency with ad mapping

Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.

Power up landing pages with AI

Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.

Build landing pages that get results

Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Transform your online campaigns and build your casual microsite

Many professionals need to pay more attention to the effectiveness of a well-designed website. With our user-friendly solution, you may quickly develop your interactive website and take your online campaigns to another level. Whether promoting a product, service, or cause, engaging online presence is crucial in today's digital age.

Instapage delivers a variety of custom layout templates and features that allow you to create your casual microsite. Not only does an interactive website attract more site visitors, but it also encourages them to stay on your website for a longer time and increases their chances of turning into customers or supporters. Our solution offers analytics tools to track guest engagement and measure the success of your campaigns.

Easily build your casual microsite in several steps

Sign up for a free Instapage account.
Set up your profile, give important information, and invite your teammates.
Visit your Dashboard to make your casual microsite.
Click Create Page and choose a page template or begin crafting it completely from scratch.
Add different blocks and page elements, and adjust the page structure.
Try out our AI features to generate content ideas and test your page.
When ready, click Publish to launch your landing page.

Start your free trial right now and create your casual microsite. Explore all the possibilities of a personalized approach to your viewers. Achieve more with Instapage!

Get more out of Make your casual microsite

Improve your Quality Score with quick load technology for landing pages

Increase conversions with content that aligns with your ads and audiences

Achieve maximum ROI by scaling your marketing initiatives

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”

Tamar Friedland, Sr. Director of Global Paid Marketing

"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."

Darren Lepke, Marketing Director

"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"

Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Most Implementable Enterprise - Summer 2025

Fastest Implementation Enterprise - Summer 2025

FAQs

Is it easy to make your casual microsite with Instapage?

Yes, utilizing Instapage's comprehensive landing page platform, you can create your casual microsite effortlessly. Instapage focuses on allowing users to build high-performing landing pages, essential components of a successful website. Its tools and features are designed to help you easily create your website, focusing on conversion optimization and individualized experiences.

What Instapage features can I use to build your casual microsite?

Instapage offers many features, including AI-powered content generation, responsive template layouts, A/B testing, and detailed analytics. These tools empower you to make your casual microsite that's not only visually attractive but also optimized for conversions.

How can Instapage benefit my business?

Utilizing Instapage to create your casual microsite can considerably decrease costs, boost conversion rates, and ensure a personalised visitor experience. Our platform is designed to improve brand trust and customer loyalty, ultimately causing higher conversion rates.

Is Instapage suitable for beginners?

Yes. Instapage is designed with simplicity in mind, making it suitable for users of all skill sets who want to create their own website. With simple drag and drop functionality and user-friendly design tools, anybody can craft professional-looking landing pages. Our customer support team can always assist with any questions or concerns. Whether you're a beginner or an experienced marketing expert, Instapage has the tools and resources to help you succeed in growing your business.

Does Instapage provide templates for website creation?

Instapage provides a wide selection of mobile-responsive template layouts designed to help you efficiently and quickly build your casual microsite. These templates are customizable and cater to a variety of industries and purposes.

See how to make your casual microsite in action

A microsite is a single-page website designed for a specific purpose, serving as a promotional tool linked to a parent website or accessed via a unique domain name. Microsites feature impressive functionality, fast loading times, and are visually appealing on both desktop and mobile. They are tailored to meet the campaign needs and are expertly branded, ensuring a consistent visual experience aligned with the main website. Instead of traditional multi-page websites, microsites have distinct sections displaying targeted content. One practical benefit for organizations is replacing costly annual paper reports with interactive microsites, which are more efficient and cost-effective, allowing for easier updates and a modern user experience.