Make your bold app page: The future of marketing

Create your bold app page and effortlessly optimize your web pages for diverse ads and audiences. Transform visitors into leads and sales while bolstering brand trust and nurturing customer loyalty.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages 500+ customizable layouts

Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Boost results Boost results Mobile responsiveness

All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.

Build landing pages Build landing pages A/B split testing

Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.

Maximize campaign Maximize campaign Seamless ad mapping

Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.

Power up landing Power up landing Detailed reporting

Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.

Improve alignment across Improve alignment across Integrations with 120+ marketing tools

Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Build landing pages that get results
Heap uses Instapage's Instablocks™ to build post-click landing pages faster
Boost results through landing page optimization
Heap uses Instapage's Instablocks™ to build post-click landing pages faster
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Heap uses Instapage's Instablocks™ to build post-click landing pages faster
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Heap uses Instapage's Instablocks™ to build post-click landing pages faster
Power up landing pages with AI Power up landing pages with AI sidebar
Heap uses Instapage's Instablocks™ to build post-click landing pages faster
Improve alignment across your creative team sidebar
Heap uses Instapage's Instablocks™ to build post-click landing pages faster
Build landing pages500+ customizable layouts
Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Boost resultsMobile responsiveness
All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.
Build landing pagesA/B split testing
Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.
Maximize campaignSeamless ad mapping
Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.
Power up landingDetailed reporting
Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.
Improve alignment across500+ customizable layouts
Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Create an engaging app page with Instapage

Creating a bold app page is crucial for capturing user attention and driving conversions. Instapage provides marketers with the essential tools to develop tailor-made landing pages quickly and effectively, featuring more than a hundred conversion-focused layouts and templates. By utilizing Instapage’s powerful platform, you can design high-quality pages that not only enhance brand trust but also significantly improve customer loyalty and conversion rates.

Understanding the importance of a well-designed app page

A well-structured app page serves as the first point of contact potential customers will have with your application. An effective app page should do the following:

  1. Communicate value: Clearly convey the benefits and key features of the app to grab user interest.
  2. Encourage action: Use strong call-to-action (CTA) strategies to motivate users to download or subscribe.
  3. Build trust: Leverage testimonials and user reviews to establish credibility and relate to target audiences.

How to create your bold app page using Instapage

Follow these steps to leverage Instapage’s capabilities effectively:

  1. Choose a layout: Start by selecting from our library of over 100 customizable templates specifically designed for app marketing.
  2. Utilize Instablocks: Make use of our pre-designed sections to add images, testimonials, or feature highlights with ease.
  3. Implement A/B testing: Utilize built-in experimentation features to determine which versions of your page perform the best.

Customizing landing pages for specific audiences

Personalization is key in increasing user engagement. Here are some features to consider:

  1. Dynamic text replacement: Tailor messages based on the audience visiting the page, enhancing relevance and impact.
  2. AdMaps: Direct ads to unique landing pages that resonate with individual users to optimize conversion rates.
  3. Analytics insights: Track audience-level metrics to refine your marketing strategies based on user behavior.

By following these steps, you can create a compelling app page that not only attracts visitors but also converts them into loyal customers. Instapage’s collaborative features further streamline the feedback and review process, greatly enhancing your workflow.

Start building your effective app page today with Instapage and watch your marketing strategies transform.

Ready to elevate your app page? Sign up for a free trial on Instapage now, and create landing pages that captivate and convert.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

FAQs

See how to make your bold app page in action

See how to make your bold app page in action

After installing WordPress and selecting a default theme, you can use the Bold Page Builder for customization. Navigate to the 'Pages' section and select 'Home' to access the backend of your homepage. To see live changes, use the 'Preview Changes' option in a new tab. For rearranging elements, simply drag and drop items, such as moving the 'Learn More About Us' button above the text, and check the changes through 'Preview Changes'. The drag and drop feature also applies to columns. In the top left corner of a section, clicking the 'I' icon allows you to view the section's layout, while the 'Edit' icon in the front-end preview takes you directly to the relevant backend section for adjustments.

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