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Make your A/B testing compatible microsite today

Bring your vision to life with engaging, interactive website elements. Instapage makes it simple and efficient.

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Build landing pages Build landing pages Build landing pages that get results

Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.

Boost results Boost results Boost results through landing page optimization

Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.

Build landing pages Build landing pages Personalize experiences for higher engagement and ROI

Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.

Maximize campaign Maximize campaign Maximize campaign efficiency with ad mapping

Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.

Power up landing Power up landing Power up landing pages with AI

Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.

Improve alignment across Improve alignment across Improve alignment across your creative team

Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build landing pages that get results
Pilothouse Digital improves its efficiency by 30% and scales client success with Instapage
Boost results through landing page optimization
Pilothouse Digital improves its efficiency by 30% and scales client success with Instapage
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Pilothouse Digital improves its efficiency by 30% and scales client success with Instapage
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Pilothouse Digital improves its efficiency by 30% and scales client success with Instapage
Power up landing pages with AI Power up landing pages with AI sidebar
Pilothouse Digital improves its efficiency by 30% and scales client success with Instapage
Improve alignment across your creative team sidebar
Pilothouse Digital improves its efficiency by 30% and scales client success with Instapage
Build landing pagesBuild landing pages that get results
Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.
Boost resultsBoost results through landing page optimization
Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.
Build landing pagesPersonalize experiences for higher engagement and ROI
Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.
Maximize campaignMaximize campaign efficiency with ad mapping
Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.
Power up landingPower up landing pages with AI
Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.
Improve alignment acrossBuild landing pages that get results
Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Transform your online campaigns and build your A/B testing compatible microsite

A lot of specialists need to be more conscious of the power of a well-designed landing page. With our user-friendly solution, you may easily develop your interactive website and consider your online campaigns to the next level. Whether promoting a product, service, or cause, engaging online presence is crucial in today's digital age.

Instapage offers a variety of easy to customize templates and features that allow you to create your A/B testing compatible microsite. Not only does an interactive website get more guests, but it also encourages them to stay on your page longer and increases their chances of turning into customers or supporters. Our solution also provides analytics tools to track guest engagement and determine the success of your campaigns.

Effortlessly build your A/B testing compatible microsite in a few steps

  1. Sign up for a free Instapage profile.
  2. Set up your profile, give important information, and invite your teammates.
  3. Visit your Dashboard to make your A/B testing compatible microsite.
  4. Click on Create Page and select a page template or begin crafting it completely from scratch.
  5. Include different blocks and page elements, and change the page design.
  6. Try our AI capabilities to generate content ideas and test your site.
  7. When ready, click on Publish to launch your landing page.

Start your free trial right now and create your A/B testing compatible microsite. Discover all the possibilities of a personalized approach to your audience. Accomplish more with Instapage!

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"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

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FAQs

Instapage makes it easy to create your A/B testing compatible microsite with conversion-focused page templates customized for various businesses. Using our intuitive tools, even beginners can create, publish, and optimize web pages without having a developer, ensuring your site stands out and effectively engages visitors.

Instapage provides basic and customized pricing plans detailed on our website to suit different needs and budgets. Each plan is designed to provide the required tools to build your website efficiently, whether a small company or a large enterprise. In addition, you can try a free trial and test powerful landing page software to build your A/B testing compatible microsite.

Instapage can seamlessly integrate with various apps and platforms, including CRM systems, email marketing services, and analytics instruments, making managing and increasing your website’s performance easier. We have integrations with popular services like Salesforce, MailChimp, and Google Analytics.

Instapage provides built-in tools and features to optimize your website for search engines. Our drag and drop editor allows you to effortlessly add meta tags, keywords, alt text for images, and other on-page components, contributing to better SEO rankings. In addition, our landing pages are mobile-responsive and load quickly, improving your site's SEO performance.

You can test free online tools to create your A/B testing compatible microsite, but remember that free apps are for basic sites without SEO, A/B testing, analytics, and other crucial features. However, Instapage provides a 14-day free trial to test our features and see the impact on your website's performance before committing to a paid plan. We also offer affordable pricing plans for companies of all sizes and budgets. Start optimizing your site for search engines with Instapage today.

See how to make your a/b testing compatible microsite in action

A/B testing is a technique to compare two options (A and B) and determine which performs better. For example, AtliQ Technologies, a software company, has a contact button on their website that generates sales leads. The business manager suggests moving the button to the middle of the page to potentially increase lead generation. Instead of relying on intuition, AtliQ decides to conduct an A/B test by preparing an alternate version of the website with the contact button in the middle. They will run both versions concurrently for 10 days, with equal traffic split between the two, assuming the site gets 10,000 users daily, resulting in 5,000 users visiting each version. This approach allows for data-driven decision-making.

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People also ask about Make your A/B testing compatible microsite

How to Conduct Performance Testing for Your Web Application Define Your Testing Goals. Identify Performance Criteria. Select the Appropriate Website Performance Testing Tools. Set Up Your Testing Environment. Configure the Environment. Design Your Test Scenarios. Simulate Virtual Users. Execute the Tests.

First, letʼs look at how to run A/B testing the right way in 5 easy steps. Step 1: formulate an evidence-based hypothesis. Step 2: select your A/B testing tool. 3 most popular A/B testing and product experimentation tools. Step 3: set up your experiment. Step 4: analyze your A/B test results.

A/B testingalso called split testing or bucket testingcompares the performance of two versions of content to see which one appeals more to visitors/viewers. It tests a control (A) version against a variant (B) version to measure which one is most successful based on your key metrics.

A/B testing helps businesses stay ahead of competitors by continuously refining their online presence. By testing all the different elements weʼve touched onsuch as website designs, ad creative, or marketing strategiesbusinesses can identify what works best and optimize their performance.

A/B testing is a research method that runs two versions of a website, app, product, or feature to determine which performs the best. Itʼs a component of conversion rate optimization (CRO) that you can use to gather both qualitative and quantitative user insights.

Letʼs see the cases in which a developer like you and me can question the need of A/B. Not enough units. As I have highlighted in my previous article, one doesnʼt need that many users to run A/B tests. Just launch already! Large UI redesigns. Interrupted time series (ITS) Long term holdouts. Sources.

0:00 8:01 And we figured out that one of the main problems might actually be the main navigation of the appMoreAnd we figured out that one of the main problems might actually be the main navigation of the app itʼs kind of bland. And uninteresting. And not very helpful.

You can run tests by creating multiple versions of a page, each with its own URL. When users try to access the original URL, you redirect some of them to each of the variation URLs and then compare usersʼ behavior to see which page is most effective.

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