Make your tailored squeeze page for Product owners

Empower Product owners with Instapage to deliver impactful squeeze page experiences and boost conversions.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
ChartMogul maximizes event attendance and improves design workflows with Instapage
Boost results through landing page optimization
ChartMogul maximizes event attendance and improves design workflows with Instapage
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
ChartMogul maximizes event attendance and improves design workflows with Instapage
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
ChartMogul maximizes event attendance and improves design workflows with Instapage
Power up landing pages with AI Power up landing pages with AI sidebar
ChartMogul maximizes event attendance and improves design workflows with Instapage
Improve alignment across your creative team sidebar
ChartMogul maximizes event attendance and improves design workflows with Instapage
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Create your squeeze page for Product owners with Instapage

Creating an effective squeeze page is crucial for maximizing conversions and building your email list. Instapage simplifies this process with a user-friendly platform that allows you to design and customize landing pages without any coding knowledge. By leveraging over 100 conversion-focused layouts and customizable Instablocks, marketers can quickly deploy high-impact squeeze pages that resonate with their target audience and align with their business goals.

Step 1: Define Your Goal

Before diving into design, narrow down the specific objective of your squeeze page. Whether it's to capture email subscribers, promote a webinar, or offer a discount, defining your goal provides clarity and guides your content and design choices.

  1. Identify your target audience: Understand who will be visiting your squeeze page and tailor the message to address their specific needs.
  2. Set a clear call-to-action (CTA): Decide what action you want visitors to take, be it signing up for a newsletter or downloading an ebook.
  3. Outline desirable incentives: Offer value to encourage visitors to complete your desired action, such as a free trial or exclusive content.

Step 2: Design an Engaging Landing Page

Utilize Instapage’s extensive library of templates to quickly create a visually appealing squeeze page. Focus on design elements that attract the eye and facilitate easy navigation to your CTA.

  1. Choose a mobile-responsive template: With increasing mobile traffic, ensure your squeeze page looks great on all devices.
  2. Incorporate high-quality visuals: Use images or videos that enhance your message and build trust with your audience.
  3. Keep the layout simple: A clean, uncluttered design with ample white space can increase focus on your CTA.

Step 3: Optimize for Conversion

Once your page is designed, leverage Instapage’s built-in experimentation tools to optimize for higher conversions. Comprehensive analytics will help you understand visitor behaviors, enabling data-driven decisions.

  1. Utilize A/B testing: Test different versions of your squeeze page to see which elements drive higher engagement.
  2. Deploy heatmaps: Analyze where users click on your page to identify areas needing improvement.
  3. Iterate based on data: Use performance insights from your analytics dashboard to refine your page continually.

By following these steps, you can create a highly effective squeeze page that captures leads and drives conversions. The ease of use and robust features of Instapage empower marketers to accomplish more while saving time and resources.

Ready to see your conversions skyrocket? Start using Instapage to design your squeeze page today!

Transform your marketing strategy with tailored landing pages. Sign up for Instapage to unleash your campaign's full potential.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

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See how to create your squeeze page for product owners in action

See how to create your squeeze page for product owners in action

This tutorial discusses squeeze pages, their differences from landing pages, key elements for effectiveness, and optimization strategies to enhance conversions. A squeeze page is designed primarily to capture a visitor's email address by offering something valuable in return, allowing marketers to nurture these leads within a sales funnel. In contrast, a landing page serves a broader range of conversion goals which may include encouraging purchases, collecting contact information, promoting free trials, or redirecting to other pages. The fundamental distinction lies in the objective: a squeeze page is focused solely on email capture while landing pages can have various conversion targets.

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