Make your splash page on Workstation with ease

Create your splash page on Workstation and effortlessly optimize your web pages for diverse ads and audiences. Transform visitors into leads and sales while bolstering brand trust and nurturing customer loyalty.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages 500+ customizable layouts

Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Boost results Boost results Mobile responsiveness

All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.

Build landing pages Build landing pages A/B split testing

Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.

Maximize campaign Maximize campaign Seamless ad mapping

Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.

Power up landing Power up landing Detailed reporting

Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.

Improve alignment across Improve alignment across Integrations with 120+ marketing tools

Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Build landing pages that get results
Pilothouse Digital improves its efficiency by 30% and scales client success with Instapage
Boost results through landing page optimization
Pilothouse Digital improves its efficiency by 30% and scales client success with Instapage
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Pilothouse Digital improves its efficiency by 30% and scales client success with Instapage
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Pilothouse Digital improves its efficiency by 30% and scales client success with Instapage
Power up landing pages with AI Power up landing pages with AI sidebar
Pilothouse Digital improves its efficiency by 30% and scales client success with Instapage
Improve alignment across your creative team sidebar
Pilothouse Digital improves its efficiency by 30% and scales client success with Instapage
Build landing pages500+ customizable layouts
Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Boost resultsMobile responsiveness
All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.
Build landing pagesA/B split testing
Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.
Maximize campaignSeamless ad mapping
Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.
Power up landingDetailed reporting
Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.
Improve alignment across500+ customizable layouts
Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Create your splash page on Workstation with Instapage

Developing a compelling splash page is crucial for marketers aiming to establish strong branding while encouraging user engagement. Using Instapage, you can easily create a customized splash page that effectively captures customer attention and boosts conversion rates, utilizing flexible templates designed for optimal performance.

Step 1: Utilize Conversion-Focused Layouts

Begin your splash page creation by selecting from the extensive library of over 100 pre-designed layouts. Instapage offers conversion-focused layouts specifically designed to convert visitors into customers. Take advantage of these options to tailor the initial impression of your brand.

  1. Choose a layout that aligns with your campaign goals to ensure clarity and purpose.
  2. Use the customizable elements to maintain your brand consistency.
  3. Preview the layout on different devices to ensure a responsive design that attracts mobile visitors.

Step 2: Optimize with Built-in Features

Leverage Instapage's built-in optimization tools to enhance your splash page further. Understanding user behavior is key, and utilizing A/B testing will allow you to iterate on elements such as headlines, calls-to-action, and layout designs.

  1. Conduct A/B tests on various page elements to determine which resonates most with your audience.
  2. Utilize heatmaps to analyze on-page behavior and adjust placements accordingly.
  3. Implement analytics tools to track page performance and conversion metrics.

Step 3: Personalize Your Content

Personalization is critical in today’s digital marketing landscape. Instapage allows dynamic text replacement and AdMaps to align your splash page with specific advertising campaigns, ensuring relevance to each visitor.

  1. Utilize dynamic text to tailor the splash page content based on the user's previous interactions.
  2. Align specific ads to unique pages to create a cohesive visitor experience.
  3. Monitor and analyze audience metrics to refine and personalize your approach continually.

By following these steps, you can create a powerful splash page that not only looks great but also drives measurable results.

Now that you're equipped with the knowledge to create your splash page on Workstation, start building it today with Instapage!

Ready to boost your conversion rates with a transformational splash page? Sign up now and begin your journey with Instapage.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

FAQs

See how to create your splash page on workstation in action

See how to create your splash page on workstation in action

Driving traffic to your website or landing page is futile if visitors leave quickly without engaging. Typically, 95 to 98% of first-time visitors do not return, indicating a severe drop-off in potential customer retention. This high abandonment rate signifies that most pages do not effectively capture or retain user interest. In this video tutorial, you will learn how to create a high-converting landing page that not only has an appealing design but also functions effectively to engage visitors. The tutorial promises to provide a practical template that can be set up in just a few minutes, enhancing your chances of retaining visitors and boosting conversions.

Ready to skyrocket conversions?

Supercharge your ad campaigns with high-performing landing pages.

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