Make a captivating sales page that makes virtual event planners shine

Instapage helps you reduce costs, increase conversions, and deliver relevant experiences for your virtual event planners.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages 500+ customizable layouts

Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Boost results Boost results Mobile responsiveness

All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.

Build landing pages Build landing pages A/B split testing

Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.

Maximize campaign Maximize campaign Seamless ad mapping

Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.

Power up landing Power up landing Detailed reporting

Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.

Improve alignment across Improve alignment across Integrations with 120+ marketing tools

Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Build landing pages that get results
Lattice increases advertising conversion rates by 41% after partnering with Instapage
Boost results through landing page optimization
Lattice increases advertising conversion rates by 41% after partnering with Instapage
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Lattice increases advertising conversion rates by 41% after partnering with Instapage
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Lattice increases advertising conversion rates by 41% after partnering with Instapage
Power up landing pages with AI Power up landing pages with AI sidebar
Lattice increases advertising conversion rates by 41% after partnering with Instapage
Improve alignment across your creative team sidebar
Lattice increases advertising conversion rates by 41% after partnering with Instapage
Build landing pages500+ customizable layouts
Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Boost resultsMobile responsiveness
All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.
Build landing pagesA/B split testing
Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.
Maximize campaignSeamless ad mapping
Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.
Power up landingDetailed reporting
Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.
Improve alignment across500+ customizable layouts
Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Best website builder for event planners: Your ultimate how-to guide

When it comes to maximizing conversions for virtual events, creating an effective sales page is crucial. Instapage offers customizable templates specifically designed for event planners, allowing you to craft a seamless experience that resonates with your target audience. By leveraging our library of over 100 conversion-focused layouts, you can build visually stunning pages without needing any coding skills.

Understanding your audience

Identifying the unique needs of your target audience is the first step in creating a successful sales page for virtual event planners. Gathering insights about your audience will help in tailoring your message and content to resonate effectively. It’s essential to understand who your customers are, what they need, and how to speak their language.

  1. Insights and demographics: Collect data on your audience's preferences and behavior. This helps in creating tailored content and visuals.
  2. Personalization: Use dynamic text replacement to customize experiences based on user data, making the landing pages more relevant to each visitor.
  3. Messaging: Clearly convey the value of your virtual event. Highlight what makes it unique, and why your audience should attend.

Leveraging optimization tools

Once you have a solid grasp of your audience, it's time to optimize your sales page. Instapage provides built-in experimentation features that allow you to conduct A/B tests to find out what works best.

  1. Heatmaps: Utilize heatmaps to track user interactions and understand where visitors are clicking on your page.
  2. Analytics dashboard: Assess performance metrics in real-time to make data-driven adjustments.
  3. A/B testing: Test different versions of your sales page to identify which layout, content, or call-to-action drives more conversions.

Creating compelling content

With an optimized structure in place, focus on creating compelling content that speaks directly to your prospective attendees. Remember, the goal here is conversion.

  1. Clear call-to-action: Make it easy for visitors to register or learn more. Use bold buttons and concise phrases to guide them.
  2. Engaging visuals: Add eye-catching images or videos from past events to attract attention and enhance credibility.
  3. Testimonials and trust signals: Incorporate past attendee testimonials, logos, and any media mentions to build trust among potential attendees.

After building your sales page, a thorough review and collaboration process can ensure everything is polished and ready for launch. Use Instapage's collaboration features to gather feedback and make real-time edits seamlessly.

In summary, utilizing Instapage for creating a sales page for virtual event planners can lead to increased conversions and a better user experience. By understanding your audience, optimizing your content, and highlighting unique selling points, your virtual event can draw in attendees effectively.

Ready to elevate your virtual event? Start with Instapage and create high-impact sales pages that connect with your audience today!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

FAQs

See how to create your sales page for virtual event planners in action

See how to create your sales page for virtual event planners in action

In this tutorial, we will learn how to efficiently create a simple and professional website for a freelance event planning business. To begin, click the 'start free trial' or 'launch' button. Alternatively, locate 'event planner' under business types to access a relevant template. After selecting the template, you'll need to input your business name; for example, 'event planning.' If you don't have a Google business profile or cannot locate your business, you can manually enter your business information. Following this step, your location information will appear, and guidance will be provided on how to edit or remove that information as needed. The tutorial is straightforward, focusing on a practical setup for your website.

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