Make an innovative sales page tailored to SMEs

Instapage enables SMEs to reduce costs, grow conversions, and deliver relevant landing page experiences.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages 500+ customizable layouts

Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Boost results Boost results Mobile responsiveness

All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.

Build landing pages Build landing pages A/B split testing

Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.

Maximize campaign Maximize campaign Seamless ad mapping

Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.

Power up landing Power up landing Detailed reporting

Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.

Improve alignment across Improve alignment across Integrations with 120+ marketing tools

Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Build landing pages that get results
Eargo speeds up customer acquisition by 20% leveraging Instapage advanced personalization
Boost results through landing page optimization
Eargo speeds up customer acquisition by 20% leveraging Instapage advanced personalization
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Eargo speeds up customer acquisition by 20% leveraging Instapage advanced personalization
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Eargo speeds up customer acquisition by 20% leveraging Instapage advanced personalization
Power up landing pages with AI Power up landing pages with AI sidebar
Eargo speeds up customer acquisition by 20% leveraging Instapage advanced personalization
Improve alignment across your creative team sidebar
Eargo speeds up customer acquisition by 20% leveraging Instapage advanced personalization
Build landing pages500+ customizable layouts
Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Boost resultsMobile responsiveness
All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.
Build landing pagesA/B split testing
Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.
Maximize campaignSeamless ad mapping
Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.
Power up landingDetailed reporting
Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.
Improve alignment across500+ customizable layouts
Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Creating your sales page for SMEs with Instapage

A well-crafted sales page tailored for small and medium enterprises (SMEs) can significantly enhance your marketing efforts, driving conversions and trust among your audience. With Instapage, you can quickly create optimized landing pages that address the unique needs of SMEs, leveraging our flexible platform to optimize costs and improve your customer engagement.

Understanding the foundation of your sales page

The first step in creating your sales page for SMEs is to grasp the core elements that convert visitors into customers. This involves identifying your target audience and crafting a compelling sales message that resonates with their specific needs. Instapage's extensive library of customizable templates ensures that you will find the right fit for any niche.

  1. Identify your audience: Understand demographics, behaviors, and needs to tailor your message.
  2. Craft a clear value proposition: Highlight what makes your product or service unique.
  3. Include strong call-to-action: Guide visitors on what steps to take next.

Designing your landing page effectively

Once you've outlined your content, focus on the design aspect to visually attract and retain your audience's attention. Utilize Instapage's powerful features like Instablocks which allow for quick modifications and reusable designs without the need for coding skills.

  1. Use high-quality images: Visuals should supplement your message and capture interest.
  2. Optimize for mobile: Ensure that your landing page looks great on mobile devices to reach your audience effectively.
  3. Incorporate testimonials: Build trust by showcasing customer success stories and reviews.

Testing and optimizing your sales page

Finally, once your landing page is live, continuous optimization is crucial. Use Instapage’s built-in analytics and A/B testing features to experiment with different designs and messages. Heatmaps can provide valuable insights into user behavior, allowing you to make data-driven improvements.

  1. Conduct A/B tests: Compare variations to find out which performs best in terms of conversions.
  2. Utilize heatmaps: Analyze where users are interacting most on your page.
  3. Monitor KPIs: Track metrics like conversion rates, bounce rates, and engagement levels to assess performance.

Implementing these strategies will help you create a successful sales page for SMEs that not only converts but also fosters customer loyalty.

Ready to elevate your marketing strategy? Start creating your impactful sales page for SMEs today using Instapage’s dynamic features and intuitive platform.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

FAQs

See how to create your sales page for smes in action

See how to create your sales page for smes in action

When converting casual readers into customers, a sales page is essential as it showcases what you're selling, why, and why it’s necessary for potential buyers. This video tutorial aims to guide you on building an effective sales page. Angela Marie from ConvertKit, a platform helping creators earn online, emphasizes the importance of optimizing your sales page for conversions through six key steps. Step one entails knowing your audience, as understanding whom you're selling to is crucial. Step two involves crafting a value proposition that acts as your elevator pitch, effectively communicating the benefits of your product or service.

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