Make your tailored pricing page for Sales specialists

Empower Sales specialists with Instapage to deliver impactful pricing page experiences and boost conversions.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
NetSearch Digital Marketing amplifies its PPC campaign performance to get a 31% CR lift
Boost results through landing page optimization
NetSearch Digital Marketing amplifies its PPC campaign performance to get a 31% CR lift
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
NetSearch Digital Marketing amplifies its PPC campaign performance to get a 31% CR lift
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
NetSearch Digital Marketing amplifies its PPC campaign performance to get a 31% CR lift
Power up landing pages with AI Power up landing pages with AI sidebar
NetSearch Digital Marketing amplifies its PPC campaign performance to get a 31% CR lift
Improve alignment across your creative team sidebar
NetSearch Digital Marketing amplifies its PPC campaign performance to get a 31% CR lift
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Create your pricing page for sales specialists with Instapage

Building an effective pricing page isn't just about numbers; it's about crafting an experience that resonates with your target audience. Instapage offers a robust platform tailored for marketers, allowing you to create your pricing page efficiently while ensuring it aligns with your brand's ethos. With features designed to enhance conversion rates and foster customer loyalty, you can leverage the power of optimized landing pages to create compelling pricing pages that capture attention and convert visitors.

Why is a well-designed pricing page essential?

A pricing page serves as a critical touchpoint in the customer journey, influencing potential buyers' decisions. When designed thoughtfully, it can significantly boost your conversion rates. Here’s why a strong pricing page matters:

  1. Clarity: A clearly structured pricing page helps potential customers quickly understand your offerings, making them more likely to complete the purchase.
  2. Trust: Well-designed pricing pages with transparency contribute to brand trust, reducing cognitive dissonance.
  3. Segmentation: Personalization features allow you to target specific audience segments, tailoring messages and pricing to their unique needs.

Step 1: Choose a relevant template

Starting with Instapage's library of over 100 conversion-focused templates, select a design that best encapsulates your offerings. These templates are strategically designed to enhance user engagement and drive conversions. Look for templates that allow customization.

Step 2: Optimize for user experience

Once you have your template, focus on optimizing it for a seamless user experience. Your content should be easily digestible:

  1. Use simple, straightforward language to describe pricing tiers and create an overview that’s easy to scan.
  2. Incorporate dynamic text replacement to personalize content for different audience segments.
  3. Embed high-quality visuals that illustrate product value and reinforce your pricing model.

Step 3: Implement optimization tools

Leverage Instapage's in-built optimization features to analyze and improve your pricing page's performance continuously. Utilize A/B testing to experiment with different pricing layouts, colors, and calls to action. Here are some methods to employ:

  1. Heatmaps: Use heatmaps to track user interactions and see which parts of your pricing page captivate attention.
  2. A/B Testing: Set up experiments with different elements, like button placements and pricing tiers, to determine what resonates most.
  3. Analytics Dashboard: Keep close tabs on metrics that matter to understand where adjustments are needed.

Creating your pricing page for sales specialists requires a blend of strategy, creativity, and continuous improvement. With Instapage's tools, you can ensure that every element of your pricing page not only looks great but also drives conversions.

Ready to elevate your pricing strategy? Start building your personalized pricing page with Instapage today, and watch your conversions soar!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
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Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

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See how to create your pricing page for sales specialists in action

See how to create your pricing page for sales specialists in action

In this video, the tutorial focuses on how to effectively price products or services to foster business growth. Setting prices too high can deter potential buyers, while prices set too low can jeopardize the business's viability. Jamal introduces various successful pricing strategies utilized by companies to enhance their financial performance. An expert from HubSpot will also present a groundbreaking pricing strategy enabled by advancements in AI technology, which has the potential to revolutionize traditional pricing methods. A critical first step for marketers is to assess competition, known as competition-based pricing, where the price is set in relation to the market rate to ensure competitiveness without sacrificing profitability.

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