Make your tailored pricing page for Purchasing agents

Empower Purchasing agents with Instapage to deliver impactful pricing page experiences and boost conversions.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages 500+ customizable layouts

Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Boost results Boost results Mobile responsiveness

All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.

Build landing pages Build landing pages A/B split testing

Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.

Maximize campaign Maximize campaign Seamless ad mapping

Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.

Power up landing Power up landing Detailed reporting

Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.

Improve alignment across Improve alignment across Integrations with 120+ marketing tools

Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Build landing pages that get results
Kingsway Real Estate Brokerage sells millions using landing pages for Facebook Ads
Boost results through landing page optimization
Kingsway Real Estate Brokerage sells millions using landing pages for Facebook Ads
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Kingsway Real Estate Brokerage sells millions using landing pages for Facebook Ads
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Kingsway Real Estate Brokerage sells millions using landing pages for Facebook Ads
Power up landing pages with AI Power up landing pages with AI sidebar
Kingsway Real Estate Brokerage sells millions using landing pages for Facebook Ads
Improve alignment across your creative team sidebar
Kingsway Real Estate Brokerage sells millions using landing pages for Facebook Ads
Build landing pages500+ customizable layouts
Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Boost resultsMobile responsiveness
All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.
Build landing pagesA/B split testing
Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.
Maximize campaignSeamless ad mapping
Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.
Power up landingDetailed reporting
Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.
Improve alignment across500+ customizable layouts
Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Creating an effective pricing page for purchasing agents using Instapage

Creating your pricing page for purchasing agents is a crucial step in showcasing your offerings effectively. Instapage provides a flexible and user-friendly platform that allows marketers to build visually appealing and conversion-focused landing pages without requiring coding skills. With over 100 templates designed for maximum engagement, your pricing page can capture the attention of purchasing agents across various industries while also enhancing brand trust and customer loyalty.

Understanding the importance of a well-designed pricing page

A pricing page is often the final step in a purchasing decision for many businesses. It should communicate clear value while encouraging conversions. To achieve this, consider the following elements:

  1. Transparency: Clearly outline pricing details and potential discounts, as purchasing agents appreciate straightforward information.
  2. Visual Appeal: Utilize Instapage's design features to create an attractive layout that aligns with your brand identity.
  3. Call-to-Action: Incorporate strong CTAs that compel purchasing agents to take the next step, whether it's scheduling a demo or contacting for more information.

Step 1: Leverage Instapage's templates

Begin by selecting one of Instapage’s 100+ customizable templates tailored for pricing pages. These templates allow for rapid development and can be easily adapted to reflect your company's unique offerings. Remember to keep your layout user-friendly and intuitive.

Step 2: Optimize site performance

Once your pricing page is designed, it's essential to optimize it. Fast-loading pages are crucial, especially in business services. Utilize the following strategies:

  1. A/B Testing: Test different versions of your pricing page to see which resonates better with purchasing agents.
  2. Analytics Integration: Utilize data from Instapage's dashboard to monitor user interactions and identify areas for improvement.
  3. Mobile Responsiveness: Ensure your pricing page performs well on mobile devices, acknowledging that many users may access from smartphones.

Step 3: Personalization for your audience

The final step in creating an effective pricing page is to personalize content for your target audience, particularly purchasing agents. Consider these tactics:

  1. Dynamic Text Replacement: Adapt your pricing page messages based on the visitor's previous interactions or traits.
  2. Audience Segmentation: Use data tools to categorize visitors and deliver tailored information that addresses specific needs.
  3. Testimonials and Case Studies: Include success stories relevant to the sectors you're targeting, such as tech/SaaS or financial services.

By following these steps, your pricing page can significantly enhance customer engagement and conversion rates among purchasing agents.

Ready to create your pricing page? Sign up for Instapage today and start building high-converting landing pages effortlessly.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
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Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
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Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

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FAQs

See how to create your pricing page for purchasing agents in action

See how to create your pricing page for purchasing agents in action

In this tutorial, the speaker outlines how to price services as a creative agency or freelancer, introducing various pricing models. The first model discussed is for freelancers, defined as temporary employees who are hired for specific projects or periods. New freelancers typically calculate their rates based on hours, days, or weeks of work. Potential clients, upon seeing a freelancer's work, may reach out to fill overflow needs, expecting that the freelancer, for instance named Bob, will personally execute the project. The speaker emphasizes the importance of selecting a pricing model that aligns with one’s confidence in the market and the specifics of the services offered, ensuring it resonates with the freelancer's circumstances and expertise.

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