Make your pricing page designed for Hospitality

Use Instapage to reduce costs and grow conversions while delivering relevant experiences in Hospitality.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Autopilot exceeds conversion goals and cuts CPC in half with personalized landing pages
Boost results through landing page optimization
Autopilot exceeds conversion goals and cuts CPC in half with personalized landing pages
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Autopilot exceeds conversion goals and cuts CPC in half with personalized landing pages
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Autopilot exceeds conversion goals and cuts CPC in half with personalized landing pages
Power up landing pages with AI Power up landing pages with AI sidebar
Autopilot exceeds conversion goals and cuts CPC in half with personalized landing pages
Improve alignment across your creative team sidebar
Autopilot exceeds conversion goals and cuts CPC in half with personalized landing pages
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Web page design price: Your ultimate how-to guide

Instapage offers a robust platform for marketers looking to create effective pricing pages tailored for the hospitality sector. By leveraging its user-friendly interface and powerful features, you can maximize conversions and enhance brand trust among your target audience, which includes businesses in financial services, tech/SaaS, and other key verticals in the USA.

Understanding the importance of a dedicated pricing page

A pricing page is often the first point of contact between your business and potential customers. Thus, it's crucial to make an excellent impression. A well-structured and visually appealing pricing page not only informs users about your offerings but also instills confidence in the quality of your services. Here are some critical components to consider when creating your hospitality pricing page:

  1. Clear pricing structure: Make sure your pricing is transparent and easy to understand. Offer various plans for different segments—such as budget, mid-range, and luxury accommodations—to cater to diverse audiences.
  2. Value proposition: Highlight what sets your services apart from competitors. Whether it's unique amenities or exceptional customer support, make these benefits clear to your potential customers.
  3. Trust signals: Include testimonials, reviews, or trust badges to reassure visitors of your brand's credibility and reliability.

Step 1: Define your target customer segments

Understanding the market and your audience is vital for crafting a relevant pricing page. Identify specific customer segments within the hospitality industry, such as leisure travelers, business tourists, or long-term stayers. Tailor your messages and offers to each group’s unique needs.

Step 2: Utilize Instapage's design tools

Instapage makes it simple to create custom pricing pages with its user-friendly design tools. Leverage features like Instablocks, which offer various pre-designed elements that you can customize according to your branding.

  1. Drag-and-drop functionality: Easily rearrange elements on your page to enhance layout and user experience.
  2. Dynamic text replacement: Personalize content based on the visitor’s location or referral source to make your offers more relevant.
  3. A/B testing tools: Test different pricing structures and layouts to find what works best for your audience.

Step 3: Optimize for conversions

Once your pricing page is up and running, don’t forget to optimize it for better conversion rates. Use advanced analytics tools to track engagement metrics and understand visitor behavior, allowing you to make data-driven decisions.

  1. Heatmaps: Visualize where users click most on your pricing page to optimize layout and messaging.
  2. Conversion tracking: Monitor how different pricing strategies perform and adjust accordingly for maximum impact.
  3. Mobile responsiveness: Ensure your pricing page performs flawlessly on mobile devices, as many users browse on smartphones.

Incorporating these steps will enhance your pricing page’s effectiveness and resonate well with your target audience.

Get started with Instapage today and turn your pricing page into a powerful tool for customer engagement and conversion!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
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Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
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Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

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FAQs

See how to create your pricing page for hospitality in action

See how to create your pricing page for hospitality in action

As peak season approaches, it's essential to explore common pricing strategies. The first strategy discussed is demand-based pricing, which relies on analyzing past sales data to predict future demand. By reviewing busy periods from the previous year, you can identify factors contributing to those spikes in demand. For instance, if a specific event like the Air Guitar Festival drove sales, you can set prices accordingly for this year. The primary advantage of demand-based pricing is its precision and reliance on data, aligning with the principles of Revenue Management. However, its complexity makes it challenging to master quickly, posing a con for those new to the approach.

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