Make a captivating pricing page that makes craft breweries shine

Instapage helps you reduce costs, increase conversions, and deliver relevant experiences for your craft breweries.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages that get results

Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.

Boost results Boost results Boost results through landing page optimization

Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.

Build landing pages Build landing pages Personalize experiences for higher engagement and ROI

Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.

Maximize campaign Maximize campaign Maximize campaign efficiency with ad mapping

Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.

Power up landing Power up landing Power up landing pages with AI

Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.

Improve alignment across Improve alignment across Improve alignment across your creative team

Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build landing pages that get results
Bell Media cuts production schedules in half with Instapage post-click landing pages
Boost results through landing page optimization
Bell Media cuts production schedules in half with Instapage post-click landing pages
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Bell Media cuts production schedules in half with Instapage post-click landing pages
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Bell Media cuts production schedules in half with Instapage post-click landing pages
Power up landing pages with AI Power up landing pages with AI sidebar
Bell Media cuts production schedules in half with Instapage post-click landing pages
Improve alignment across your creative team sidebar
Bell Media cuts production schedules in half with Instapage post-click landing pages
Build landing pagesBuild landing pages that get results
Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.
Boost resultsBoost results through landing page optimization
Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.
Build landing pagesPersonalize experiences for higher engagement and ROI
Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.
Maximize campaignMaximize campaign efficiency with ad mapping
Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.
Power up landingPower up landing pages with AI
Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.
Improve alignment acrossBuild landing pages that get results
Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Creating an effective pricing page for craft breweries using Instapage

In the competitive world of craft breweries, a well-designed pricing page can significantly impact your conversion rates. Instapage provides marketers with an intuitive platform to create landing pages that not only highlight pricing but also enhance user experience. Ask yourself—how can you leverage Instapage's capabilities to boost your brewery's customer loyalty while streamlining operations?

Understanding your target audience

Identifying who your ideal customer is crucial for tailoring your pricing page effectively. Craft breweries should consider the diverse preferences of their customer base, which can include local consumers, businesses, and event organizers. Here are key points to consider:

  1. Define your customer segments: Understand if you're targeting local beer enthusiasts, corporate clients, or event planners.
  2. Understand pricing sensitivities: Different segments may have varying price thresholds.
  3. Determine customer motivations: What drives your customers to choose your brewery over others?

Choosing a pricing strategy that works

An effective pricing strategy sets the foundation for your pricing page. Craft breweries should evaluate different approaches to find what resonates with their audience. Consider these strategies:

  1. Tiered pricing: Offering packages that cater to different customer sizes, encouraging larger purchases.
  2. Subscription models: For loyal customers, consider a monthly subscription for exclusive beers.
  3. Dynamic pricing: Adjusting prices based on market demand or special events can enhance sales.

Designing your pricing page layout

Once your strategy is defined, it's time to create a visually appealing pricing page. Here's how to optimize your design with Instapage:

  1. Use Instablocks for quick layout creation: Leverage pre-built sections that focus on pricing elements.
  2. Incorporate high-quality images: Showcase your brewery's unique offerings with vibrant photography.
  3. Ensure mobile compatibility: Most users will access the pricing page via smartphones, so optimize for mobile viewing.

A compelling pricing page not only displays prices but does so in a way that encourages conversions. Use clear messaging and visuals to guide visitors towards making a decision.

By effectively leveraging Instapage's capabilities, craft breweries can build pricing pages that enhance conversions and customer trust. Start creating your pricing page today!

Ready to elevate your craft brewery's online presence? Join Instapage and experience the ease of creating your personalized pricing page.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
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Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
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Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

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See how to create your pricing page for craft breweries in action

See how to create your pricing page for craft breweries in action

In this video tutorial, Nicola discusses the challenges of pricing in a craft business. She emphasizes that pricing too low may lead to high sales but can result in financial loss, while pricing too high may deter customers. The key takeaway is that there's no one-size-fits-all solution for pricing, and simply checking competitors is not advisable because their costs may differ significantly. Nicola stresses the importance of understanding personal expenses and how to cover all costs effectively. Relying on friends for pricing advice is also misguided, as they lack insight into individual costs and time commitments involved in the craft business.

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