Make your tailored pre-launch page for Hosts

Empower Hosts with Instapage to deliver impactful pre-launch page experiences and boost conversions.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages that get results

Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.

Boost results Boost results Boost results through landing page optimization

Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.

Build landing pages Build landing pages Personalize experiences for higher engagement and ROI

Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.

Maximize campaign Maximize campaign Maximize campaign efficiency with ad mapping

Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.

Power up landing Power up landing Power up landing pages with AI

Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.

Improve alignment across Improve alignment across Improve alignment across your creative team

Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build landing pages that get results
Fullstack Digital deploys Google Ads landing pages and gets conversions across the board
Boost results through landing page optimization
Fullstack Digital deploys Google Ads landing pages and gets conversions across the board
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Fullstack Digital deploys Google Ads landing pages and gets conversions across the board
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Fullstack Digital deploys Google Ads landing pages and gets conversions across the board
Power up landing pages with AI Power up landing pages with AI sidebar
Fullstack Digital deploys Google Ads landing pages and gets conversions across the board
Improve alignment across your creative team sidebar
Fullstack Digital deploys Google Ads landing pages and gets conversions across the board
Build landing pagesBuild landing pages that get results
Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.
Boost resultsBoost results through landing page optimization
Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.
Build landing pagesPersonalize experiences for higher engagement and ROI
Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.
Maximize campaignMaximize campaign efficiency with ad mapping
Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.
Power up landingPower up landing pages with AI
Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.
Improve alignment acrossBuild landing pages that get results
Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Create your pre-launch page for hosts with Instapage

Creating an effective pre-launch page is vital for any marketing strategy. Instapage offers a flexible platform that enables marketers to build landing pages quickly, ensuring you make a strong impression even before your product or service launches. With over 100 conversion-focused layouts, even those without coding knowledge can achieve professional results.

Define your objectives

Before creating your pre-launch page, it's essential to identify your specific goals. Are you looking to gather leads, raise brand awareness, or boost existing customer engagement? Here’s how to clarify your objectives:

  1. Lead generation: Use forms to collect email addresses from interested users.
  2. Brand awareness: Highlight key features and unique selling propositions of your upcoming product.
  3. Customer engagement: Foster anticipation by providing exclusive updates to your audience.

Choose the right template

Once your objectives are defined, the next step is to select a template that matches your vision for the pre-launch page. Instapage's library of customizable templates allows you to choose one that aligns with your campaign style and branding. Consider these aspects:

  1. Visual appeal: Choose a design that is not only attractive but resonates with your audience's preferences.
  2. Message clarity: Ensure the template allows for concise presentation of your key messages.
  3. Responsive design: Your page should be mobile-optimized to reach users on all devices.

Optimize for conversions

To maximize the effectiveness of your pre-launch page, leverage Instapage's optimization tools. Here are specific strategies you can implement:

  1. A/B testing: Experiment with different headings, images, and calls to action to see which combinations yield better conversion rates.
  2. Heatmaps: Analyze on-page behavior to understand where users are clicking and focus improvements on those areas.
  3. Analytics dashboard: Regularly review performance metrics to adjust your strategies accordingly.

In conclusion, leveraging Instapage to create your pre-launch page allows you to not only establish a strong online presence before your launch but also aligns with your marketing goals.

Start building your pre-launch page today on Instapage and watch your engagement soar as you communicate directly with potential customers!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
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See how to create your pre-launch page for hosts in action

See how to create your pre-launch page for hosts in action

In this video tutorial, Salvador Vagrant discusses how to create an effective campaign video for IndieGoGo. He emphasizes the importance of a pre-launch video and collecting email addresses before the campaign officially starts. Unlike standard IndieGoGo pre-launch pages, which he finds suboptimal, Salvador suggests creating personalized pre-launch pages tailored to gather emails effectively. He highlights that while options like Squarespace and WordPress are viable for making websites, he has found another tool particularly effective for this purpose. The focus is on building an engaging pre-launch page to maximize audience engagement and support prior to launching the campaign.

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