Make your tailored pitch page for Media relations staff

Empower Media relations staff with Instapage to deliver impactful pitch page experiences and boost conversions.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Kingsway Real Estate Brokerage sells millions using landing pages for Facebook Ads
Boost results through landing page optimization
Kingsway Real Estate Brokerage sells millions using landing pages for Facebook Ads
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Kingsway Real Estate Brokerage sells millions using landing pages for Facebook Ads
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Kingsway Real Estate Brokerage sells millions using landing pages for Facebook Ads
Power up landing pages with AI Power up landing pages with AI sidebar
Kingsway Real Estate Brokerage sells millions using landing pages for Facebook Ads
Improve alignment across your creative team sidebar
Kingsway Real Estate Brokerage sells millions using landing pages for Facebook Ads
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Create Your Pitch Page for Media Relations Staff with Instapage

Creating a persuasive pitch page for media relations can significantly enhance your promotional efforts. Instapage empowers marketers by offering a flexible and user-friendly page creation platform that enables rapid development of landing pages tailored for specific audiences. With over 100 conversion-focused layouts available, crafting a compelling pitch is both efficient and effective, enhancing your overall marketing strategy.

Understanding Your Audience

Before diving into design, it’s crucial to understand your target audience, especially if they fall within verticals such as business services, tech, or financial services. Collect insights on what resonates with them and tailor your content accordingly. Engaging directly with your audience's unique needs creates relevance, ensuring they connect with your messaging.

  1. Define the audience's challenges: Understanding their pain points enables crafting messages that resonate.
  2. Analyze audience preferences: Utilize data to discern what types of content they engage with, whether informative or persuasive.
  3. Segment your audience: Consider creating tailored landing pages for different segments, enhancing personalization.

Utilizing Instapage’s Templates

Leverage Instapage’s extensive template library to kickstart your design process. These templates are specifically designed to boost conversion rates through aesthetics and strategic layouts. Choose a layout that aligns with your message and adjust it to reflect your brand's voice.

  1. Select a template: Pick a design that matches your pitch theme, whether it's professional for a corporate audience or dynamic for a tech-savvy group.
  2. Customize visual elements: Add your brand’s colors and logos to enhance recognition.
  3. Incorporate multimedia: Use relevant images and videos that complement your message and engage the audience.

Optimization for Performance

After creating your pitch page, it's essential to optimize it for higher conversions. Instapage offers built-in experimentation features like A/B testing and heatmaps that provide insights into user behavior.

  1. Conduct A/B tests: Test different versions of your page to see which performs better.
  2. Utilize heatmaps: Analyze where users click most frequently for effective adjustments.
  3. Monitor performance metrics: Use analytics dashboards to track overall performance, focusing on conversion rates.

By thoroughly understanding your audience, utilizing flexible templates, and optimizing your pages for performance, you ultimately enhance your pitch's effectiveness. Instapage’s tools facilitate this process, allowing for dynamic content delivery aligned with your media relations goals.

In conclusion, instilling confidence in your audience begins with a well-structured pitch page that meets their needs and expectations. Accent every aspect of your page with compelling content that builds brand trust and customer loyalty.

Now is the time to elevate your media relations strategy. Start creating your pitch page with Instapage today and witness the difference in your engagement levels.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

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See how to create your pitch page for media relations staff in action

See how to create your pitch page for media relations staff in action

In this tutorial, Danielle Buyer Jackson, lead publicist at Tell Public Relations, outlines the ten commandments of pitching to the media, particularly aimed at female business owners. The goal is to help them effectively communicate their messages to journalists to secure media features. She emphasizes the importance of avoiding common mistakes that lead to miscommunication. The first commandment stresses the need to be brief, urging pitchers to get straight to the point whether in emails or in person. This is particularly crucial in 2021, as communication methods continue to evolve. The ten commandments serve as essential guidelines to avoid frustration and enhance media interactions.

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