Make your onboarding page designed for Publishing

Use Instapage to reduce costs and grow conversions while delivering relevant experiences in Publishing.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages that get results

Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.

Boost results Boost results Boost results through landing page optimization

Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.

Build landing pages Build landing pages Personalize experiences for higher engagement and ROI

Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.

Maximize campaign Maximize campaign Maximize campaign efficiency with ad mapping

Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.

Power up landing Power up landing Power up landing pages with AI

Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.

Improve alignment across Improve alignment across Improve alignment across your creative team

Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build landing pages that get results
Instapage helps Output achieve a 261% conversion rate uplift with targered landing pages
Boost results through landing page optimization
Instapage helps Output achieve a 261% conversion rate uplift with targered landing pages
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Instapage helps Output achieve a 261% conversion rate uplift with targered landing pages
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Instapage helps Output achieve a 261% conversion rate uplift with targered landing pages
Power up landing pages with AI Power up landing pages with AI sidebar
Instapage helps Output achieve a 261% conversion rate uplift with targered landing pages
Improve alignment across your creative team sidebar
Instapage helps Output achieve a 261% conversion rate uplift with targered landing pages
Build landing pagesBuild landing pages that get results
Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.
Boost resultsBoost results through landing page optimization
Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.
Build landing pagesPersonalize experiences for higher engagement and ROI
Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.
Maximize campaignMaximize campaign efficiency with ad mapping
Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.
Power up landingPower up landing pages with AI
Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.
Improve alignment acrossBuild landing pages that get results
Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

How to create your onboarding page for publishing with Instapage

Creating an engaging onboarding page is crucial for enhancing user experience and fostering strong first impressions. Instapage allows marketers to craft visually appealing and conversion-focused onboarding pages tailored to their audience's needs. With over 100 customizable layouts and a user-friendly interface, you can design an onboarding page swiftly without requiring any technical skills.

Step 1: Plan your onboarding experience

Before you start building your onboarding page, outline the objectives you want to achieve and understand your target audience's expectations. Identifying key performance indicators (KPIs) will help you measure success. Consider the following:

  1. Define the user journey: Map out the steps users should take when they visit the onboarding page, ensuring it leads them smoothly to deeper engagement.
  2. Understand user needs: Conduct interviews or surveys to gain insights into what information users seek when onboarding.
  3. Set measurable goals: Whether it's increased account sign-ups or reduced drop-off rates, clarify what success looks like.

Step 2: Use Instapage to build your page

With your plan in place, it's time to create the page using Instapage's robust features. Leverage Instablocks and drag-and-drop elements to construct your page without the hassle of coding. Here's how:

  1. Select a pre-designed layout: Choose from over 100 conversion-optimized layouts that best fits your brand theme.
  2. Utilize Instablocks: Use predefined sections for headers, footers, and testimonials to save time while ensuring consistency.
  3. Incorporate compelling visuals: Add images and videos tailored to your audience to make the onboarding experience more engaging.

Step 3: Optimize for conversions

Testing and optimization are paramount in creating an effective onboarding page. Use Instapage's built-in experimentation features to enhance user experience continually. Follow these essential steps:

  1. Conduct A/B tests: Compare multiple variations of your onboarding page to see which resonates better with your audience.
  2. Utilize heatmaps: Analyze user behavior to see where visitors are spending the most time and adjust content accordingly.
  3. Review analytics: Use the analytics dashboard to assess performance metrics like conversion rates and user engagement.

By following these steps, your onboarding page will not only engage users but also enhance brand trust and loyalty.

Instapage provides the tools necessary to create robust onboarding experiences that convert visitors into loyal customers. Start building today and simplify your landing page creation process.

Ready to transform your onboarding process? Sign up for Instapage and begin creating your onboarding page effortlessly!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

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FAQs

See how to create your onboarding page for publishing in action

See how to create your onboarding page for publishing in action

The onboarding process in my social media management business begins after a client agrees to work with me. I send an onboarding email using a template that requires minimal customization, such as the client's name and specific onboarding materials. This email includes a welcome guide featuring standard operating procedures and critical communication guidelines, alongside a checklist for next steps to gather necessary assets and account logins. Additionally, I include a client questionnaire, which helps me understand the client's business, goals, and expectations. This information is essential for developing a tailored strategy. Once the client completes these steps, I work on crafting their strategy and provide an estimated kickoff date.

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