Make your personalized long-form landing page for real estate lead generation companies

Deliver personalized experiences with long-form landing page that build brand trust for real estate lead generation companies and foster customer loyalty.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Instapage enables Audien to make more noise with a conversion rate uplift of 19%
Boost results through landing page optimization
Instapage enables Audien to make more noise with a conversion rate uplift of 19%
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Instapage enables Audien to make more noise with a conversion rate uplift of 19%
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Instapage enables Audien to make more noise with a conversion rate uplift of 19%
Power up landing pages with AI Power up landing pages with AI sidebar
Instapage enables Audien to make more noise with a conversion rate uplift of 19%
Improve alignment across your creative team sidebar
Instapage enables Audien to make more noise with a conversion rate uplift of 19%
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Creating a long-form landing page for real estate lead generation using Instapage

To maximize your real estate lead generation efforts, a compelling long-form landing page is essential. Instapage empowers marketers with an easy-to-use platform to create engaging landing pages that boost conversions and build brand trust. With 100+ pre-designed templates and customizable layouts, marketers in sectors like business services or financial services can roll out pages that speak directly to their target markets.

Understanding the Elements of a High-Converting Landing Page

A successful landing page leverages essential elements that drive user engagement and conversions. Here are the core components that should be included:

  1. A strong headline that captures attention and makes a clear offer.
  2. Persuasive copy that conveys the benefits and creates emotional resonance.
  3. High-quality images or videos that visually promote the value proposition.

Step 1: Define Your Audience and Goals

The first step in creating your long-form landing page is defining who you are targeting and what you aim to achieve. Detailed audience profiles help refine your messaging and cater to specific vertical needs.

  1. Identify key demographics and psychographics of your target audience.
  2. Set specific goals such as lead generation rates or conversion metrics.
  3. Analyze existing customer data for insights on user behavior and preferences.

Step 2: Design and Layout

With Instapage, the design process is streamlined and intuitive, allowing for high adaptability to audience needs. Utilizing Instablocks, marketers can quickly build beautiful pages that convert.

  1. Use Instapage’s library of templates to select layouts tailored for real estate.
  2. Incorporate dynamic text replacement to personalize messaging for different user segments.
  3. Ensure mobile responsiveness to cater to users across devices.

Step 3: Optimize and Launch

Before going live, optimization is key. Use Instapage’s built-in experimentation tools to conduct A/B testing for different elements, thereby enhancing performance based on real user interactions.

  1. Utilize heatmaps to analyze on-page user behavior.
  2. Adjust calls to action based on A/B test results.
  3. Ensure your analytics dashboard tracks KPIs effectively.

In summary, creating a long-form landing page for real estate lead generation involves thoughtful design, understanding your audience, and continuous optimization for better conversions.

Ready to elevate your real estate marketing strategy? Start leveraging Instapage's capabilities to create stunning landing pages today!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

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See how to create your long-form landing page for real estate lead generation companies in action

See how to create your long-form landing page for real estate lead generation companies in action

The video discusses the significance of real estate landing pages, likening them to a one-page ad or elevator pitch that plays a crucial role in converting visitors. These pages serve as the first impressions of a brand for interested prospects. The presenter, Kyle Handy, a realtor and team leader from San Antonio, Texas, emphasizes that people who land on these pages are already interested and that the objective is to convert them effectively. The tutorial will highlight features of effective real estate landing pages, provide tips for creating one's own, and showcase 15 popular landing page examples. The video aims to offer valuable insights for realtors looking to enhance their digital marketing efforts to generate leads and close deals.

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