Make a captivating lead generation page that makes hotels shine

Instapage helps you reduce costs, increase conversions, and deliver relevant experiences for your hotels.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages 500+ customizable layouts

Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Boost results Boost results Mobile responsiveness

All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.

Build landing pages Build landing pages A/B split testing

Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.

Maximize campaign Maximize campaign Seamless ad mapping

Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.

Power up landing Power up landing Detailed reporting

Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.

Improve alignment across Improve alignment across Integrations with 120+ marketing tools

Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Build landing pages that get results
HelloFresh speeds up landing page production by 33% with Instapage
Boost results through landing page optimization
HelloFresh speeds up landing page production by 33% with Instapage
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
HelloFresh speeds up landing page production by 33% with Instapage
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
HelloFresh speeds up landing page production by 33% with Instapage
Power up landing pages with AI Power up landing pages with AI sidebar
HelloFresh speeds up landing page production by 33% with Instapage
Improve alignment across your creative team sidebar
HelloFresh speeds up landing page production by 33% with Instapage
Build landing pages500+ customizable layouts
Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Boost resultsMobile responsiveness
All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.
Build landing pagesA/B split testing
Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.
Maximize campaignSeamless ad mapping
Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.
Power up landingDetailed reporting
Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.
Improve alignment across500+ customizable layouts
Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Lead generation for hotels: Your ultimate how-to guide

Creating a lead generation page specifically for hotels is essential for capturing potential guests and boosting conversions. Instapage provides marketers with the tools necessary to effortlessly design and optimize landing pages to attract more bookings. With its user-friendly interface, hotels can establish a digital presence that resonates with customers, fostering brand trust and loyalty.

Understand your audience

The first step in creating an effective lead generation page is understanding your target audience. For hotels, key demographics include business travelers, families, and couples seeking getaways. Dive into their preferences, such as desired amenities, location attractions, and the booking process they favor. Tailoring your content to these insights will enhance engagement.

  1. Utilize customer personas to define your audience segments. Personas can help you tailor messaging effectively.
  2. Analyze customer feedback and reviews for insights on what potential guests value most.
  3. Implement surveys or polls on your existing platforms to gather real-time data about guest preferences.

Leverage Instapage's templates

Instapage offers a library of over 100 conversion-focused templates to quickly create an appealing lead generation page. Choose a design that aligns with your hotel’s brand and is optimized for mobile devices, ensuring a seamless user experience on any device.

  1. Select a template designed specifically for the hospitality industry to kickstart your lead generation.
  2. Incorporate high-quality images of your property to capture attention and encourage bookings.
  3. Use clear, actionable prompts like 'Book Now' or 'Get a Free Quote' to guide visitors toward conversion.

Implement optimization strategies

Once your lead generation page is designed, optimize it using Instapage’s built-in A/B testing features. Track how different headlines, colors, and calls-to-action perform to continually assess effectiveness.

  1. Conduct A/B tests on your lead generation page to determine which elements drive the most engagement.
  2. Utilize heatmaps to analyze user behavior and adjust page elements based on actual metrics.
  3. Regularly refresh content based on seasonal trends to maintain relevance and interest among potential guests.

By following these steps, you can effectively create a lead generation page for hotels that not only attracts visitors but also converts them into loyal customers.

For tailored strategies that boost your hotel's online presence and booking rates, consider leveraging Instapage's powerful features.

Ready to elevate your hotel marketing? Start building your lead generation page with Instapage today!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

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Frequently asked questions about lead generation for hotel

See hotel lead generation feature in action

See hotel lead generation feature in action

Lead generation is essential for business success, and this tutorial focuses on creating an effective lead generation landing page. A lead capture landing page collects necessary visitor information, such as name, email, and phone number, to convert them into leads. These leads are particularly valuable as marketing qualified leads, indicating genuine interest in the product or service. To start building a landing page, it's crucial to define the target audience or persona accurately. Focusing on a specific, niche audience increases the effectiveness of the landing page. Once the target audience is clearly identified, additional landing pages can be developed to further refine the lead generation strategy.

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