Make your HTML page for news outlets and meet your unique needs

Stay unique and impactful with Instapage. Use the platform to create your HTML page for news outlets, raise awareness among potential audiences, and turn web clicks into signups and higher earnings.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
ChartMogul maximizes event attendance and improves design workflows with Instapage
Boost results through landing page optimization
ChartMogul maximizes event attendance and improves design workflows with Instapage
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
ChartMogul maximizes event attendance and improves design workflows with Instapage
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
ChartMogul maximizes event attendance and improves design workflows with Instapage
Power up landing pages with AI Power up landing pages with AI sidebar
ChartMogul maximizes event attendance and improves design workflows with Instapage
Improve alignment across your creative team sidebar
ChartMogul maximizes event attendance and improves design workflows with Instapage
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Creating impactful landing pages with Instapage

Launching a successful campaign begins with creating effective landing pages that resonate with your target audience. Instapage’s robust platform allows marketers to build high-quality landing pages efficiently, making it easier to reduce costs and boost conversion rates in industries such as Business Services, Education, and Financial Services. With over 100 conversion-focused layouts and user-friendly Instablocks, you can craft landing pages that not only reflect your brand but also enhance customer trust and loyalty.

Step 1: Choosing the right template

Start by selecting a template that aligns with your campaign goals. A well-structured landing page optimizes user experience, leading to higher engagement. Instapage provides a wide array of templates designed for various industries, ensuring you find the right fit.

  1. Conversion-focused layouts: These layouts are designed to drive action, ensuring that your landing page captures leads effectively.
  2. Industry-specific templates: Choose from templates tailored for specific sectors like Tech/SaaS or Government, helping you resonate with your audience.
  3. Mobile responsiveness: All templates are designed to perform seamlessly on mobile devices, reaching users on any platform.

Step 2: Customizing your landing page

Once you've selected a template, personalize it to align with your brand’s voice and message. Instapage’s intuitive drag-and-drop editor makes customization effortless.

  1. Dynamic text replacement: This feature tailors your landing page content to match the visitor’s search query, improving relevance and engagement.
  2. AdMaps: Align specific ads to unique pages to create a coherent journey for your users, enhancing their experience and potential conversion.
  3. Visual elements: Incorporate compelling images, videos, and call-to-action buttons that guide users towards completing the desired action.

Step 3: Optimizing for conversions

After customizing your landing page, it’s essential to optimize it further for better performance. Leverage Instapage’s built-in experimentation features.

  1. A/B testing: Run comparisons of different elements on your landing page to identify what drives higher engagement and conversion.
  2. Heatmaps: Utilize detailed heatmaps to understand user behavior on-page, allowing you to make informed adjustments for improved performance.
  3. Analytics dashboard: Track your page performance in real-time, assessing key metrics such as bounce rates and conversions to guide your next steps.

By following these steps, you’ll create landing pages that not only attract traffic but effectively convert visitors into loyal customers.

Start leveraging Instapage to empower your marketing efforts today. With the right strategies in place, your landing pages can transform into powerful tools for engagement and conversion.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

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FAQs

See how to create your html page for news outlets in action

See how to create your html page for news outlets in action

In this tutorial, you will learn how to create a news website using WordPress, a flexible and user-friendly platform. The video emphasizes the importance of watching until the end for a complete understanding. To begin, you need to open your browser and access your WordPress dashboard. The first step is selecting an appropriate theme for your news website. Click on 'Appearance' and then 'Themes' to explore available templates. The tutorial guides users to choose from three free templates directly from WordPress, though other options, both paid and free, can be found on various websites. For this session, the focus remains on the free themes offered by WordPress, and users are encouraged to search for themes using relevant keywords.

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