Make your tailored home page for Advocates

Empower Advocates with Instapage to deliver impactful home page experiences and boost conversions.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Instapage helps EZ Texting launch new customer acquisition campaigns 4x faster
Boost results through landing page optimization
Instapage helps EZ Texting launch new customer acquisition campaigns 4x faster
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Instapage helps EZ Texting launch new customer acquisition campaigns 4x faster
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Instapage helps EZ Texting launch new customer acquisition campaigns 4x faster
Power up landing pages with AI Power up landing pages with AI sidebar
Instapage helps EZ Texting launch new customer acquisition campaigns 4x faster
Improve alignment across your creative team sidebar
Instapage helps EZ Texting launch new customer acquisition campaigns 4x faster
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Create your home page for advocates with Instapage

Building an effective home page for advocates is crucial in converting leads and cultivating trust in your brand. Instapage offers a seamless platform where marketers can create personalized landing pages that resonate with their audience, driving higher conversion rates without the need for coding expertise. With a library of over 100 conversion-focused layouts, you can quickly design the perfect landing page that reflects your brand's commitment to quality and engages your target audience.

Step 1: Define clear objectives

Before diving into page creation, it's essential to outline your primary objectives. Consider what actions you want your advocates to take when they land on your page. Are you looking for sign-ups, purchases, or information requests? Understanding these goals will help you structure your content effectively.

  1. Establish key performance indicators (KPIs): Identify specific metrics such as click-through rates or sign-up numbers to measure success.
  2. Understand your audience: Research the preferences of your target market to tailor content that speaks directly to them.
  3. Select compelling visuals: Engaging images or videos can capture attention and enhance your message.

Step 2: Designing the layout

Use Instapage's extensive layout library to find a design that aligns with your objectives. This platform eliminates the need for complex coding, allowing you to focus on the visual appeal and usability of your page.

  1. Utilize Instablocks: Pre-designed sections that can be customized save time and ensure consistency.
  2. Responsive design: Ensure your landing page is mobile-friendly to reach a wider audience effectively.
  3. Placement of CTAs: Position clear call-to-action buttons throughout the page to guide users toward your objectives.

Step 3: Optimize for conversions

Once your design is in place, optimization becomes your next priority. Leverage Instapage’s built-in experimentation features to measure your page's performance.

  1. Conduct A/B testing: Test different headlines, images, and layouts to see which performs best with your audience.
  2. Use heatmaps: Analyze user behavior on your page to identify areas of interest and reduce bounce rates.
  3. Implement dynamic text replacement: Tailor the content seen by visitors based on the ads they clicked, creating a personalized experience.

By following these steps, your home page for advocates will not only attract attention but also convert visits into tangible results for your business.

Ready to transform your landing pages? Get started with Instapage today and empower your marketing efforts.

Visit Instapage to learn more about creating high-converting landing pages tailored for advocates and beyond.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

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FAQs

See how to create your home page for advocates in action

See how to create your home page for advocates in action

Hello everyone, and thank you for tuning in to the web tutorial training video. The Arthritis Foundation has a brand new website, and we wanted to give you a personal tour of the new advocacy page. Some tools have moved around and may look a bit different than you're used to. From the homepage, to navigate to the advocacy homepage, hover over 'Get Involved' at the top and click either on our Action Center for various opportunities or on the advocacy homepage. Upon arrival, you'll see a large picture of the US Capitol building and the 'Advocate for Arthritis' title, indicating you've reached the correct area. After scrolling down, there's a significant search bar that searches across the entire Arthritis Foundation website, not just the advocacy page.

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