Make your holding page optimized for PC

Instapage empowers you to slash costs, skyrocket conversions, and deliver tailored experiences on PC.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Instapage enables Audien to make more noise with a conversion rate uplift of 19%
Boost results through landing page optimization
Instapage enables Audien to make more noise with a conversion rate uplift of 19%
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Instapage enables Audien to make more noise with a conversion rate uplift of 19%
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Instapage enables Audien to make more noise with a conversion rate uplift of 19%
Power up landing pages with AI Power up landing pages with AI sidebar
Instapage enables Audien to make more noise with a conversion rate uplift of 19%
Improve alignment across your creative team sidebar
Instapage enables Audien to make more noise with a conversion rate uplift of 19%
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Create your holding page on PC with Instapage: A Comprehensive Guide

Building an effective holding page can significantly enhance your digital marketing efforts. Instapage offers a seamless process that enables marketers to create compelling landing pages without needing coding skills. Leveraging our extensive library of conversion-focused templates, you can craft landing pages that not only capture attention but also drive conversions and foster brand loyalty.

Step 1: Choose the Right Template

The first step in creating your holding page is selecting a template that aligns with your brand and conversion goals. Instapage offers over 100 unique layouts that serve various industries, ensuring that you find the perfect fit. Here’s how to choose wisely:

  1. Identify your target audience: Understanding who your audience is will help you select a design that resonates with them.
  2. Select a conversion goal: Each layout can be optimized for specific outcomes like lead generation or product sales.
  3. Consider your brand guidelines: Choose a template that reflects your brand's color scheme and overall aesthetic.

Step 2: Customize Your Content

Once you have settled on a template, it’s time to personalize your content. This stage is crucial for optimizing the user experience and ensuring that messaging is relevant. Here are key elements to focus on:

  1. Headlines and subheadings: Create compelling headlines to grab attention and convey your value proposition.
  2. Images and media: Use high-quality images or videos that enhance the message and engage visitors.
  3. Call-to-action (CTA): Ensure your CTA stands out and encourages visitors to take the desired action.

Step 3: Optimize for Conversions

The final part of creating your holding page involves optimization. Instapage provides powerful tools to enhance conversions through testing and analytics. Here's how to ensure performance is maximized:

  1. A/B Testing: Experiment with different designs and content to see what resonates most with your audience.
  2. Heatmaps: Use heatmaps to analyze user behaviors on your page, allowing you to refine your layout accordingly.
  3. Performance Analytics: Regularly review analytics reports to make data-driven decisions that improve your page.

By following these steps, you'll create an effective holding page that boosts conversions and enhances user engagement. Instapage simplifies the entire process with its intuitive platform and powerful features. Don't forget, the success of your landing page isn’t just in its creation — it's also about ongoing optimization and adjustments based on user feedback.

Ready to unlock the power of effective landing pages? Start creating yours on Instapage today and watch your conversions soar!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

FAQs

See how to create your holding page on pc in action

See how to create your holding page on pc in action

In this tutorial, Christian explains how to create a 'Coming Soon' page that will help gather traction and start marketing efforts before a business launch. He emphasizes that while not every business needs such a page, it can serve as a temporary destination to efficiently market products, build an email list, and gather early customer feedback. Key elements for the page include clearly explaining what is coming soon—sharing details about the products and the company, as well as personal insights. Additionally, providing a timeline for the launch is crucial; Christian suggests using a countdown timer, which can be easily integrated using apps available on the Shopify app store. This can motivate the team to meet launch deadlines.

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