Make a high-performance e-book download page optimized for Epic

Utilize Instapage to reduce costs, enhance conversions, and deliver tailored experiences in Epic.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages that get results

Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.

Boost results Boost results Boost results through landing page optimization

Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.

Build landing pages Build landing pages Personalize experiences for higher engagement and ROI

Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.

Maximize campaign Maximize campaign Maximize campaign efficiency with ad mapping

Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.

Power up landing Power up landing Power up landing pages with AI

Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.

Improve alignment across Improve alignment across Improve alignment across your creative team

Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build landing pages that get results
Instapage helps Output achieve a 261% conversion rate uplift with targered landing pages
Boost results through landing page optimization
Instapage helps Output achieve a 261% conversion rate uplift with targered landing pages
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Instapage helps Output achieve a 261% conversion rate uplift with targered landing pages
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Instapage helps Output achieve a 261% conversion rate uplift with targered landing pages
Power up landing pages with AI Power up landing pages with AI sidebar
Instapage helps Output achieve a 261% conversion rate uplift with targered landing pages
Improve alignment across your creative team sidebar
Instapage helps Output achieve a 261% conversion rate uplift with targered landing pages
Build landing pagesBuild landing pages that get results
Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.
Boost resultsBoost results through landing page optimization
Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.
Build landing pagesPersonalize experiences for higher engagement and ROI
Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.
Maximize campaignMaximize campaign efficiency with ad mapping
Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.
Power up landingPower up landing pages with AI
Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.
Improve alignment acrossBuild landing pages that get results
Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Create your e-book download page in Epic with Instapage

Creating an effective e-book download page is essential for capturing leads and growing your marketing efforts. With Instapage's flexible tools, you can create a landing page quickly and efficiently, utilizing one of over 100 conversion-focused templates designed to enhance user experience and trust. This guide will walk you through the process step-by-step, ensuring your e-book landing page is not only captivating but also optimized for conversions.

Step 1: Choose the Right Template

Start by selecting a template that resonates with your target audience. Instapage offers a variety of layouts that are customizable and designed to convert. Here’s how to choose the right one:

  1. Identify your audience's preferences: Understanding your audience ensures you select a visually appealing template that draws them in.
  2. Evaluate your branding requirements: Choose a template that aligns with your brand’s color scheme and style for a cohesive experience.
  3. Focus on conversion elements: Look for templates with clear call-to-action buttons placed strategically.

Step 2: Customize Your E-Book Page

Once you've selected your template, customization is key. This stage allows you to reflect your brand's personality and tailor your message to the audience. Here’s how to personalize your page:

  1. Modify text and images: Use dynamic text replacement to personalize messages and images that resonate with your audience’s interests.
  2. Incorporate engaging CTAs: Create compelling call-to-action buttons that encourage instant downloads, using action words like 'Get Your Free E-Book'.
  3. Utilize Instablocks: Make use of Instablocks to save sections and easily replicate across different landing pages for efficiency.

Step 3: Optimize for Conversions

Optimizing your landing page is essential to maximize downloads. Leverage Instapage's built-in tools to improve performance:

  1. Heatmap analytics: Utilize heatmaps to analyze user behavior on your page, identifying areas of improvement.
  2. Conduct A/B testing: Experiment with different headlines, images, and layouts to determine what drives higher conversion rates.
  3. Track performance metrics: Use the analytics dashboard to assess engagement and make data-driven decisions.

In conclusion, creating an effective e-book download page with Instapage not only enhances your digital marketing strategy but also improves lead generation efforts. Utilize these steps to establish a high-performing landing page that resonates with your audience.

Ready to boost your marketing strategy? Start your journey with Instapage today!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

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See how to create your e-book download page in epic in action

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This week's tip focuses on creating landing pages for downloading ebooks and white papers. Landing pages are standalone web pages designed for specific marketing or advertising campaigns. They serve as the destination for visitors after clicking a link from various sources such as marketing emails, online ads, or social media posts. The discussion began with a common request about how to create such pages on the BD platform, indicating the importance of understanding this process for effective online marketing. The tutorial promises to explore the foundational elements of landing pages and their role in attracting and converting visitors into leads.

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