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Make your classic HTML page: The future of marketing
Create your classic HTML page and effortlessly optimize your web pages for diverse ads and audiences. Transform visitors into leads and sales while bolstering brand trust and nurturing customer loyalty.
Build landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Increase conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Boost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Make the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Optimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Secure your business data
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.










Classic html page: Your ultimate how-to guide
Looking to build a classic HTML page, but don’t have much experience or you’re budget-conscious? Instapage is your go-to platform for designing stellar landing pages and allowing you to turn curious clicks into committed leads or growing your email list.
Featuring an intuitive interface and offering plenty of versatility and customization, our tool gets your products or services in front of your intended audience. With Instapage, you can launch a website easily without purchasing expensive resources or figuring out how to code. And here’s how.
Follow along with our step-by-step guide to make a classic HTML page
- Use your Google account or sign in directly.
- In your Dashboard, click Create Page > Choose the page type.
- Click the blank type option to create your page from the ground up or choose from numerous templates if you need a place to start.
- Give a name to your page > click Edit Design and customize the layout and components using a website builder. Add engaging images and text.
- Design and add various forms for your goals. Set up lead alerts, routing, and post-submission confirmations.
- Set up and run A/B testing to identify the most efficient design and win more prospects. Monitor user behavior with heatmaps and review essential metrics for insights.
- Preview the landing page for final checks. Publish it to your preferred domain or platform for user access.
Whether you own a small company, craft artwork that could benefit from more attention, or just need to market your solutions, publishing a website is a surefire way to get your products or skills in front of your target audience and make your brand more recognizable.
Don’t wait another minute. Create a classic HTML page today. Try Instapage!
Get more out of Create your classic HTML page
Improve your Quality Score with quick load technology for landing pages
Increase conversions with content that aligns with your ads and audiences
Achieve maximum ROI by scaling your marketing initiatives
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”

"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."

"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”

"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."

"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"

Leading the way in building high-performing landing pages
FAQs
How can I benefit from Instapage?
Instapage is a simple-to-use solution that enables digital marketers and SMBs across industries to promptly and professionally build web pages for many different marketing campaigns. After you register for an account on Instapage, you gain access to user-friendly and robust website development and optimization tools collected within a single platform. Instapage helps you speed up the website creation process and reduce the costs associated with visibility optimization to maximize your conversions and attract more leads to your campaign.
What is the best way to make a classic HTML page?
Instapage is the perfect option for all businesses and individuals. Organizations planning to launch a specific marketing campaign with highest efficiency can simply create an account and test its functionality for 14 days, totally free. You’ll not only be able to create a classic HTML page hassle-free but also launch experiments for your campaign, monitor and improve conversion rates, and much more.
How long does it take to build a classic HTML page?
It depends on your understanding of the platform and the complexity of your design. You can create everything from scratch, though it may take longer. However, with a clear vision, custom visualization materials, and ready-to-use templates provided by Instapage, anyone can make a classic HTML page within hours. Utilize the Help option to get helpful insights at each stage of your work to finish it faster, or contact our support via the Live chat in case of any issues.
What integrations does Instapage offer?
Instapage offers numerous software integration options to help you achieve the highest-converting outcomes. You can connect it with widely used CRM systems (like Salesforce), email marketing tools, marketing automation, analytics, ad applications, etc. Examine the pricing page to see which integrations are a part of your subscription plan, or contact our team if you need to connect your account with a custom app to achieve your goals.
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