Make an innovative black friday page tailored to solopreneurs

Instapage enables solopreneurs to reduce costs, grow conversions, and deliver relevant landing page experiences.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
Hello fresh
Honey
Zendesk
Vimeo
Garthner
Master class

Build landing pages Build landing pages Build landing pages that get results

Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.

Boost results Boost results Boost results through landing page optimization

Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.

Build landing pages Build landing pages Personalize experiences for higher engagement and ROI

Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.

Maximize campaign Maximize campaign Maximize campaign efficiency with ad mapping

Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.

Power up landing Power up landing Power up landing pages with AI

Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.

Improve alignment across Improve alignment across Improve alignment across your creative team

Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build landing pages that get results
Lemonade Stand scales output by streamlining efficiency with Instapage
Boost results through landing page optimization
Lemonade Stand scales output by streamlining efficiency with Instapage
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Lemonade Stand scales output by streamlining efficiency with Instapage
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Lemonade Stand scales output by streamlining efficiency with Instapage
Power up landing pages with AI Power up landing pages with AI sidebar
Lemonade Stand scales output by streamlining efficiency with Instapage
Improve alignment across your creative team sidebar
Lemonade Stand scales output by streamlining efficiency with Instapage
Build landing pagesBuild landing pages that get results
Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.
Boost resultsBoost results through landing page optimization
Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.
Build landing pagesPersonalize experiences for higher engagement and ROI
Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.
Maximize campaignMaximize campaign efficiency with ad mapping
Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.
Power up landingPower up landing pages with AI
Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.
Improve alignment acrossBuild landing pages that get results
Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Create your black friday page for solopreneurs

Creating an effective landing page for your Black Friday promotions can significantly amplify your sales and customer engagement. Instapage's flexible platform empowers solopreneurs to craft tailored experiences without needing extensive technical skills. With a library of over 100 conversion-focused templates, your marketing can be optimized for maximum results this holiday season.

Step 1: Define Your Objective

The first step in creating your Black Friday page is to clarify your goals. Consider what you want to achieve this season, such as increased conversion rates, higher customer retention, or brand awareness. Establishing a clear objective will guide your design and messaging effectively.

  1. Identify target demographics: Knowing who your audience is allows for tailored messaging that resonates.
  2. Set measurable goals: Define what success looks like—be it a percentage increase in traffic or sales.
  3. Choose promotional offers: Decide on discounts, bundles, or exclusive insights to draw in your audience.

Step 2: Design Your Page Using Instapage

Leverage the visual creation tools within Instapage to bring your page to life. Use high-converting layouts and dynamic text replacement to create a personalized experience that speaks to each visitor.

  1. Utilize conversion-focused layouts: Choose templates designed specifically for Black Friday to boost engagement.
  2. Integrate dynamic elements: Personalize ads and content to fit the interests of your audience, enhancing relevance.
  3. Incorporate visual assets: Use images and graphics that evoke excitement around your promotions.

Step 3: Optimize for Performance

Once your page is designed, it's vital to optimize it for peak performance. Use A/B testing to evaluate different versions of your page and adjust based on real-time analytics.

  1. Test headlines and CTAs: Experiment with different calls to action and headlines to see what resonates most with your audience.
  2. Monitor using heatmaps: Analyze visitor behavior on your page to identify areas for improvement.
  3. Review analytics: Check engagement metrics to fine-tune your offers and messaging.

The final step is to launch and promote your Black Friday page across all channels to maximize visibility and traffic. Utilize social media, emails, and targeted ads to drive potential customers to your new landing page.

With a focused approach, creating your Black Friday page for solopreneurs can lead to increased conversions and long-term customer loyalty. Instapage provides all the tools needed to ensure your marketing efforts are effective and engaging.

Start crafting your Black Friday landing page today with Instapage and unlock your potential for increased sales and brand trust.

Get more out of Create your black friday page for solopreneurs

Improve your Quality Score with quick load technology for landing pages

Increase conversions with content that aligns with your ads and audiences

Achieve maximum ROI by scaling your marketing initiatives

Get started
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

FAQs

See how to create your black friday page for solopreneurs in action

See how to create your black friday page for solopreneurs in action

In this tutorial, the presenter discusses a successful strategy for Black Friday and Cyber Monday (BFCM), highlighting their experience over four years using this approach for clients. They plan to share a modified version of the presentation given at Jeremy Haynes’ Q4 Mastermind in Miami in 2022, attended by a diverse group of entrepreneurs. The presenter recalls their initial BFCM campaign in 2019, where they prepared last-minute and offered a 20% discount, resulting in notable success. The video aims to provide a detailed step-by-step guide based on this strategy, emphasizing its effectiveness in maximizing revenue during critical sales periods.

Ready to skyrocket conversions?

Supercharge your ad campaigns with high-performing landing pages.

Get started
Build landing pages Build landing pages sidebar

People also ask about Create your black friday page for solopreneurs