Make an innovative black friday page tailored to licensors

Instapage enables licensors to reduce costs, grow conversions, and deliver relevant landing page experiences.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages 500+ customizable layouts

Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Boost results Boost results Mobile responsiveness

All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.

Build landing pages Build landing pages A/B split testing

Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.

Maximize campaign Maximize campaign Seamless ad mapping

Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.

Power up landing Power up landing Detailed reporting

Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.

Improve alignment across Improve alignment across Integrations with 120+ marketing tools

Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Build landing pages that get results
Heap uses Instapage's Instablocks™ to build post-click landing pages faster
Boost results through landing page optimization
Heap uses Instapage's Instablocks™ to build post-click landing pages faster
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Heap uses Instapage's Instablocks™ to build post-click landing pages faster
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Heap uses Instapage's Instablocks™ to build post-click landing pages faster
Power up landing pages with AI Power up landing pages with AI sidebar
Heap uses Instapage's Instablocks™ to build post-click landing pages faster
Improve alignment across your creative team sidebar
Heap uses Instapage's Instablocks™ to build post-click landing pages faster
Build landing pages500+ customizable layouts
Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Boost resultsMobile responsiveness
All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.
Build landing pagesA/B split testing
Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.
Maximize campaignSeamless ad mapping
Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.
Power up landingDetailed reporting
Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.
Improve alignment across500+ customizable layouts
Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Create your Black Friday page for licensors effectively with Instapage

Optimizing your Black Friday campaigns is crucial for driving sales. Instapage offers a powerful platform for marketers looking to create focused landing pages tailored to the seasonal shopping surge. By leveraging Instapage's 100+ customizable layouts and AdMaps, you can ensure your promotions resonate with your target audience across various industries including tech, education, and financial services.

Step 1: Define Your sales objectives

Before diving into design, determine what you aim to achieve with your Black Friday page. Are you looking to increase awareness, drive immediate sales, or promote a new product? Understanding your goals is paramount, as it will guide your page elements:

  1. Identify your target audience. Get specific about who will visit your page during Black Friday.
  2. Set measurable goals. Examples include increasing conversion rates by 20% or capturing 500 email leads.
  3. Consider budget allocation. How much are you willing to invest in ads to drive traffic to your landing page?

Step 2: Utilize Instapage’s Templates for Quick Setup

Use Instapage templates to rapidly implement your design. These templates are not only aesthetically pleasing but also conversion-focused. Here’s how to maximize their effectiveness:

  1. Choose a layout that aligns with your branding and sales objective. Consider templates that use high-quality images and strong CTAs.
  2. Ensure mobile optimization. With mobile shopping on the rise, use Instapage's responsive features to cater to mobile users.
  3. Incorporate customer testimonials. Adding reviews can enhance credibility and trust, crucial in driving conversions.

Step 3: Optimize for Conversions with A/B Testing

With your landing page created, it’s time to test different variations. A/B testing allows you to find what performs best. Here’s how to get started:

  1. Test headlines. Use different versions to see which attracts the most clicks.
  2. Experiment with CTAs. Change button colors, placements, and wording to increase conversion rates.
  3. Analyze on-page behavior with heatmaps. Instapage’s built-in tools let you see where users click and what they ignore.

Remember, continuing to iterate even after launch will help capitalize on the customer interest generated during Black Friday.

By following these steps, you can craft a compelling and effective Black Friday landing page using Instapage.

Ready to elevate your marketing game this Black Friday? Start building your page today with Instapage and watch your conversions soar!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

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FAQs

See how to create your black friday page for licensors in action

See how to create your black friday page for licensors in action

Black Friday and Cyber Monday are critical days for e-commerce stores, driving significant sales and traffic as over 175 million Americans shop simultaneously. This year promises to be even larger, and store owners are advised to prepare with actionable strategies for increased sales. Last year's e-commerce sales in the U.S. reached $7.4 billion on Black Friday and $9.2 billion on Cyber Monday, underscoring the importance of effective preparation. The surge in sales can lead to stress due to high order volumes, customer support demands, and fulfillment challenges. This video provides a checklist designed to help store owners navigate these busy sales days, aiming for a smoother experience and ultimately happier customers.

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