Make your web page with A/B testing capabilities: Streamline your processes

Create your web page with A/B testing capabilities and effortlessly optimize your web pages for diverse ads and audiences. Transform visitors into leads and sales while bolstering brand trust and nurturing customer loyalty.

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Build landing pages Build landing pages Build landing pages that get results

Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.

Boost results Boost results Boost results through landing page optimization

Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.

Build landing pages Build landing pages Personalize experiences for higher engagement and ROI

Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.

Maximize campaign Maximize campaign Maximize campaign efficiency with ad mapping

Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.

Power up landing Power up landing Power up landing pages with AI

Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.

Improve alignment across Improve alignment across Improve alignment across your creative team

Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build landing pages that get results
Instapage enables Audien to make more noise with a conversion rate uplift of 19%
Boost results through landing page optimization Boost results through landing page optimization sidebar
Instapage enables Audien to make more noise with a conversion rate uplift of 19%
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Instapage enables Audien to make more noise with a conversion rate uplift of 19%
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Instapage enables Audien to make more noise with a conversion rate uplift of 19%
Power up landing pages with AI Power up landing pages with AI sidebar
Instapage enables Audien to make more noise with a conversion rate uplift of 19%
Improve alignment across your creative team sidebar
Instapage enables Audien to make more noise with a conversion rate uplift of 19%
Build landing pages Build landing pages that get results
Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.
Boost results Boost results through landing page optimization
Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.
Build landing pages Personalize experiences for higher engagement and ROI
Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.
Maximize campaign Maximize campaign efficiency with ad mapping
Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.
Power up landing Power up landing pages with AI
Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.
Improve alignment across Improve alignment across your creative team
Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build a web page with A/B testing capabilities in no time with Instapage

Looking to build a web page with A/B testing capabilities, but don’t have much experience or on a tight budget? Instapage is your go-to solution for designing stellar landing pages and allowing you to transform curious clicks into committed leads or expanding your email list.

Boasting an intuitive interface and providing a great deal of versatility and customization, our tool gets your products or services in front of your intended audience. With Instapage, you can go live with a website quickly without investing in expensive resources or learning how to code. And here’s how.

Follow along with our step-by-step instruction to make a web page with A/B testing capabilities

  1. Utilize your Google account or log in directly.
  2. In your Dashboard, click Create Page > Choose the page type.
  3. Click the blank type option to create your page from the ground up or select from numerous templates if you need a place to start.
  4. Give a name to your page > click Edit Design and customize the design and components utilizing a website builder. Add engaging graphics and text.
  5. Design and add various forms for your goals. Set up lead notifications, routing, and post-submission confirmations.
  6. Set up and run A/B testing to determine the most efficient design and win more sales opportunities. Supervise user behavior with heatmaps and review crucial metrics for insights.
  7. Preview the landing page for final checks. Publish it to your preferred domain or platform for user access.

Whether you own a small company, craft pieces of art that could benefit from more attention, or just need to promote your solutions, publishing a website is a surefire way to get your products or expertise in front of your target audience and make your brand more visible.

Don’t wait another minute. Create a web page with A/B testing capabilities now. Try Instapage!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing
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FAQs

See how to build your web page with a/b testing capabilities in action

See how to build your web page with a/b testing capabilities in action

on todays video im going to teach you how to set up a b testing with webflow and its so easy youre not going to believe it stay [Music] tuned hey friends what is up so last week ive actually set up my first a b testing with webflow you might think what how come youve never done that before but i actually never needed to do this before for clients and this time i had to actually do it for myself for our own business so let me just give you a context about the a b testing that were running and ill show you how to do this and its super super easy so we just launched three months ago weve launched a new website for flux academy and we completely changed the design but also the structure of the pages so we moved from very very long pages explaining our pro programs into way way shorter pages and weve noticed after launching it that our conversion rates has decreased in about 15 to 20 percent and one of the hypothesis that we had is maybe because we made the page way shorter actua

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