Make your watercolor landing page: The future of marketing

Create your watercolor landing page and effortlessly optimize your web pages for diverse ads and audiences. Transform visitors into leads and sales while bolstering brand trust and nurturing customer loyalty.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages that get results

Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.

Boost results Boost results Boost results through landing page optimization

Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.

Build landing pages Build landing pages Personalize experiences for higher engagement and ROI

Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.

Maximize campaign Maximize campaign Maximize campaign efficiency with ad mapping

Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.

Power up landing Power up landing Power up landing pages with AI

Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.

Improve alignment across Improve alignment across Improve alignment across your creative team

Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build landing pages that get results
CFI Financial Group invests in personalization with Instapage and gets a 415% CR increase
Boost results through landing page optimization
CFI Financial Group invests in personalization with Instapage and gets a 415% CR increase
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
CFI Financial Group invests in personalization with Instapage and gets a 415% CR increase
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
CFI Financial Group invests in personalization with Instapage and gets a 415% CR increase
Power up landing pages with AI Power up landing pages with AI sidebar
CFI Financial Group invests in personalization with Instapage and gets a 415% CR increase
Improve alignment across your creative team sidebar
CFI Financial Group invests in personalization with Instapage and gets a 415% CR increase
Build landing pagesBuild landing pages that get results
Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.
Boost resultsBoost results through landing page optimization
Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.
Build landing pagesPersonalize experiences for higher engagement and ROI
Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.
Maximize campaignMaximize campaign efficiency with ad mapping
Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.
Power up landingPower up landing pages with AI
Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.
Improve alignment acrossBuild landing pages that get results
Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build your watercolor landing page with Instapage

Creating a watercolor-themed landing page is an excellent way to engage potential customers visually and emotionally. Instapage offers a flexible platform that simplifies this process by providing access to over 100 conversion-focused layouts and Instablocks. This user-friendly approach ensures that marketers can develop relevant and visually appealing landing pages without needing coding expertise.

Step 1: Identify your audience

Before diving into design, it’s crucial to determine who you are targeting with your watercolor landing page. Understanding your audience helps tailor the content to their preferences and needs. Consider the following:

  1. Demographics: Identify age, gender, and location to craft messages that resonate.
  2. Interests: Understanding what captivates your target audience will guide design choices and content.
  3. Pain Points: Knowing the challenges your prospects face allows you to address them effectively.

Step 2: Select an appropriate template

With your target audience in mind, the next step is to choose a template that embodies the watercolor aesthetic while also aligning with your marketing goals. Instapage simplifies this by providing a robust template library.

  1. Conversion-focused designs: Select templates explicitly designed for high conversion rates, ensuring you attract solid leads.
  2. Customization capabilities: Choose a layout that allows for personal touches to align with your brand identity.
  3. Mobile responsiveness: Ensure the template you choose performs well on mobile devices to capture traffic effectively.

Step 3: Optimize your landing page for conversions

Once you have a template in place, it’s time to focus on optimizing for conversions. Use Instapage's built-in features to enhance your watercolor landing page.

  1. A/B testing: Implement A/B tests to find the most effective headlines, CTAs, and layouts.
  2. Heatmaps: Utilize heatmaps to see where visitors are engaging while on your page, allowing you to make data-driven tweaks.
  3. Analytics dashboard: Monitor performance through an intuitive dashboard that provides insights into user behavior.

By following these steps, you can create a stunning watercolor landing page that not only attracts visitors but also drives conversions.

Ready to get started? With Instapage, building your watercolor landing page is just a few clicks away. Dive into the platform today to explore the possibilities!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

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See how to build your watercolor landing page in action

See how to build your watercolor landing page in action

In this tutorial, the presenter shares their basic watercolor setup, emphasizing an organized workspace to enhance efficiency during painting. Designed for right-handed artists, the setup can easily be adapted for left-handed use. The watercolor paper, which is currently stretched on a stiff board, is intentionally placed away from the palette to avoid accidental splashes. A key component of the process involves using a test strip made from the same 140-pound Arches cold-pressed paper to test colors and assess the water-to-paint ratio. The presenter highlights the importance of this test strip in determining the contents of the brush before each stroke, ensuring precision and control throughout the painting process.

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