Make your splash page in Epic like a pro

Create your splash page in Epic and effortlessly optimize your web pages for diverse ads and audiences. Transform visitors into leads and sales while bolstering brand trust and nurturing customer loyalty.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages 500+ customizable layouts

Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Boost results Boost results Mobile responsiveness

All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.

Build landing pages Build landing pages A/B split testing

Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.

Maximize campaign Maximize campaign Seamless ad mapping

Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.

Power up landing Power up landing Detailed reporting

Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.

Improve alignment across Improve alignment across Integrations with 120+ marketing tools

Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Build landing pages that get results
NetSearch Digital Marketing amplifies its PPC campaign performance to get a 31% CR lift
Boost results through landing page optimization
NetSearch Digital Marketing amplifies its PPC campaign performance to get a 31% CR lift
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
NetSearch Digital Marketing amplifies its PPC campaign performance to get a 31% CR lift
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
NetSearch Digital Marketing amplifies its PPC campaign performance to get a 31% CR lift
Power up landing pages with AI Power up landing pages with AI sidebar
NetSearch Digital Marketing amplifies its PPC campaign performance to get a 31% CR lift
Improve alignment across your creative team sidebar
NetSearch Digital Marketing amplifies its PPC campaign performance to get a 31% CR lift
Build landing pages500+ customizable layouts
Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Boost resultsMobile responsiveness
All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.
Build landing pagesA/B split testing
Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.
Maximize campaignSeamless ad mapping
Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.
Power up landingDetailed reporting
Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.
Improve alignment across500+ customizable layouts
Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

How do you create a splash page: Your ultimate how-to guide

Creating a high-converting splash page is vital for your marketing success. Instapage empowers marketers to reduce costs while delivering relevant landing page experiences. With our platform, you can effectively grow conversions, increase brand trust, and foster customer loyalty using a flexible landing page creation tool.

Step 1: Understand your audience

Before you start building your splash page, it's crucial to understand your specific target audience. Knowing your audience allows you to tailor your content, design, and calls-to-action specifically to their interests and behaviors. This requires detailed profiles of the segments within Business Services, Tech/SaaS, Education, and other identified verticals.

  1. Identify key demographics of your target audience.
  2. Research common pain points that would resonate with them.
  3. Gather insights via surveys or data analytics to refine your messaging.

Step 2: Choose the right template

Once you've identified your audience, the next step in building your splash page in Epic is to select a landing page template from Instapage. Our library offers over 100 conversion-focused layouts tailored for various marketing needs.

  1. Choose layouts that align with the types of offers you present.
  2. Select designs optimized for mobile to capture a broader audience.
  3. Leverage Instablocks to create a cohesive look across your pages.

Step 3: Optimize for conversions

With your template in place, optimization is key to enhance visitor engagement and conversion rates. Utilize Instapage's built-in experimentation features like A/B testing and heatmaps to assess user behavior.

  1. Run A/B tests on different headlines and CTAs to determine effectiveness.
  2. Analyze heatmaps to see where users are most engaged on your page.
  3. Regularly check analytics to track page performance and make data-driven adjustments.

Building your splash page in Epic involves multiple steps, but the process becomes seamless with Instapage's user-friendly tools. By understanding your audience, selecting the right template, and optimizing for conversions, you can create impactful landing pages that drive results.

Get started with Instapage today to empower your marketing strategies effectively. With our innovative tools, creating unique landing pages becomes a straightforward process.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

FAQs

See how to build your splash page in epic in action

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Imagine if 8% of your traffic turned into paying customers. On average, well-designed landing pages have a conversion rate of 9.7%. Therefore, your Shopify landing page has the potential for excellent conversions. A Shopify landing page is a standalone page created for specific conversion goals. One major advantage is that it enhances user experience and relevancy, which can lead to higher conversion rates. For instance, if you are promoting a spring sale on Facebook, directing users to a generic product page may not align with the ad's message, thus decreasing the likelihood of conversion. To effectively leverage Shopify landing pages, it's crucial to design them with targeted content that resonates with your audience.

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