Make an innovative splash page tailored to agencies

Instapage enables agencies to reduce costs, grow conversions, and deliver relevant landing page experiences.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Instapage helps EZ Texting launch new customer acquisition campaigns 4x faster
Boost results through landing page optimization
Instapage helps EZ Texting launch new customer acquisition campaigns 4x faster
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Instapage helps EZ Texting launch new customer acquisition campaigns 4x faster
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Instapage helps EZ Texting launch new customer acquisition campaigns 4x faster
Power up landing pages with AI Power up landing pages with AI sidebar
Instapage helps EZ Texting launch new customer acquisition campaigns 4x faster
Improve alignment across your creative team sidebar
Instapage helps EZ Texting launch new customer acquisition campaigns 4x faster
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build your splash page for agencies with Instapage

Creating a splash page is crucial for marketers in various sectors, particularly when aiming to enhance user conversion rates. Instapage offers a robust platform that simplifies the process of building a compelling splash page tailored to your audience's needs. With its extensive library of layouts, even non-technical users can craft engaging landing pages effortlessly.

Understanding the importance of a splash page

A well-designed splash page serves as the first point of contact between a brand and its potential customers. It can effectively communicate your unique value proposition while enticing visitors to take action. Beyond aesthetics, it’s about strategically guiding users toward conversion goals. Leveraging Instapage's features can help you optimize your splash page for better performance.

Step 1: Choose the right layout

The initial step in crafting your splash page is selecting an appropriate layout that speaks to your business goals and resonates with your target audience. Instapage offers more than 100 conversion-focused layouts, allowing you to select the one that best aligns with your campaign objectives.

  1. Identify your target audience: Understand who you’re aiming to reach to choose a layout that makes an impact.
  2. Focus on conversion elements: Select layouts that emphasize call-to-action buttons or lead capture forms.
  3. Consider brand consistency: Choose a design that reflects your brand's aesthetics and values.

Step 2: Customize your content

After selecting a layout, it's critical to customize your splash page content to resonate with your audience. This is where Instapage’s personalization features shine, enabling marketers to deliver unique experiences for distinct audience segments.

  1. Utilize dynamic text replacement: Tailor your splash page messaging to match user search queries for better engagement.
  2. Incorporate high-quality visuals: Images and videos can enhance your message and keep users engaged.
  3. Write compelling copy: Ensure that the text is concise, includes relevant keywords, and strongly encourages a call to action.

Step 3: Implement testing and optimization

Once your splash page is live, optimizing for performance should be your next focus. Instapage's built-in experimentation features, including A/B testing, make it straightforward to assess which elements are driving conversions.

  1. Track user behavior with heatmaps: Understand how visitors interact with your splash page to identify areas for improvement.
  2. Regularly conduct A/B tests: Experiment with different headlines, colors, and layouts to find what results in the highest conversions.
  3. Use analytic dashboards: Assess overall performance to make data-driven decisions for your marketing strategy.

Building an effective splash page for agencies is not only about aesthetic but a blend of strategic planning, appealing content, and continuous optimization.

Start transforming your conversion rates today with Instapage’s comprehensive splash page building tools. Sign up now to create landing pages that resonate with your audience and boost your marketing effectiveness.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
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Fastest Implementation Enterprise - Summer 2025
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FAQs

See how to build your splash page for agencies in action

See how to build your splash page for agencies in action

Driving traffic to your website is futile if visitors leave without engaging. Statistics show that 95% to 98% of first-time visitors often exit without returning, indicating that for every 100 visitors, only a few stay. This highlights the critical need to create a landing page that captivates and retains visitors. In this tutorial, you will learn how to design a high-converting landing page that is not only visually appealing but also effectively engages the audience. The process is streamlined to the point where you can create this page in just a few minutes. Additionally, the video will provide a specific template you can utilize for your landing page creation.

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