Make your tailored pricing page for Layout designers

Empower Layout designers with Instapage to deliver impactful pricing page experiences and boost conversions.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Instapage helps Output achieve a 261% conversion rate uplift with targered landing pages
Boost results through landing page optimization
Instapage helps Output achieve a 261% conversion rate uplift with targered landing pages
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Instapage helps Output achieve a 261% conversion rate uplift with targered landing pages
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Instapage helps Output achieve a 261% conversion rate uplift with targered landing pages
Power up landing pages with AI Power up landing pages with AI sidebar
Instapage helps Output achieve a 261% conversion rate uplift with targered landing pages
Improve alignment across your creative team sidebar
Instapage helps Output achieve a 261% conversion rate uplift with targered landing pages
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build your pricing page for Layout designers with Instapage

Creating a pricing page that converts is crucial for any business looking to drive sales. Instapage offers a user-friendly platform that allows marketers to build their pricing pages quickly and efficiently. With over 100 conversion-focused layouts and Instablocks, you can create compelling landing pages optimized for performance without needing coding skills.

Understanding the Importance of a Pricing Page

A well-designed pricing page can significantly improve your conversion rates. It's not just about the prices; it's about how you present value to your customers. Consider these factors when building yours:

  1. Clear value proposition: Articulate what sets your services apart and why your prices reflect that value.
  2. Visual appeal: Use engaging design elements to draw attention and avoid overwhelming your visitors with information.
  3. Social proof: Include testimonials or case studies to build trust and credibility.

Step 1: Choose a Suitable Layout

To start building your pricing page, select a layout from Instapage’s library that fits your brand and target audience. Here’s how to decide:

  1. Identify your audience: Tailor the design based on the specific needs and preferences of your target market in sectors like Tech, Education, and Finance.
  2. Use responsive design: Ensure your pricing page looks great on both desktop and mobile devices to capture traffic from any source.
  3. Consider A/B testing: Experiment with different layouts to determine which resonates best with your visitors.

Step 2: Optimize for Conversions

Once you have selected the right layout, focus on optimizing the page to enhance conversions. Here are essential aspects to implement:

  1. Detailed descriptions: Clearly explain what users receive at each price tier to avoid confusion.
  2. Heatmap analytics: Utilize Instapage’s built-in features to track visitor behavior on your page to know where improvements are needed.
  3. Call-to-action buttons: Make sure these are prominent, compelling, and enticing for visitors to click.

Step 3: Personalize Content for Your Audience

Personalization can drastically influence customer loyalty and trust. Use Instapage’s capabilities to adapt your content to distinct audience segments:

  1. Dynamic text replacement: Display tailored messages based on the source of traffic to show relevance.
  2. AdMaps: Align ads directly to landing pages to create a seamless journey from ad to landing page.
  3. Audience tracking: Monitor engagement metrics to adjust your strategies based on real data.

In summary, building an effective pricing page involves smart design, thorough optimization, and personalized content. Instapage equips you with tools necessary to craft a compelling experience for your users that drives conversions.

Ready to enhance your pricing page? Start leveraging Instapage’s features today for a seamless building and optimizing experience!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

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See how to build your pricing page for layout designers in action

See how to build your pricing page for layout designers in action

In this video, viewers learn about five essential factors for pricing freelance projects, along with six pricing models, strategies for increasing charges, ways to determine market rates, and achieving a sustainable pricing framework. The first key factor is personal attributes, including skills, experience, professionalism, credibility, and the value delivered to clients. Freelancers should charge more if they can offer faster, higher-quality work, increased reliability, or possess substantial experience that leads to efficient, innovative solutions. Additionally, it's crucial to evaluate the specifics of the project itself, considering its complexities and the required time commitment. This foundational understanding aids in establishing a fair and competitive price structure.

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