Make your pricing page designed for Construction

Use Instapage to reduce costs and grow conversions while delivering relevant experiences in Construction.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages that get results

Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.

Boost results Boost results Boost results through landing page optimization

Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.

Build landing pages Build landing pages Personalize experiences for higher engagement and ROI

Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.

Maximize campaign Maximize campaign Maximize campaign efficiency with ad mapping

Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.

Power up landing Power up landing Power up landing pages with AI

Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.

Improve alignment across Improve alignment across Improve alignment across your creative team

Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build landing pages that get results
Instapage helps EZ Texting launch new customer acquisition campaigns 4x faster
Boost results through landing page optimization
Instapage helps EZ Texting launch new customer acquisition campaigns 4x faster
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Instapage helps EZ Texting launch new customer acquisition campaigns 4x faster
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Instapage helps EZ Texting launch new customer acquisition campaigns 4x faster
Power up landing pages with AI Power up landing pages with AI sidebar
Instapage helps EZ Texting launch new customer acquisition campaigns 4x faster
Improve alignment across your creative team sidebar
Instapage helps EZ Texting launch new customer acquisition campaigns 4x faster
Build landing pagesBuild landing pages that get results
Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.
Boost resultsBoost results through landing page optimization
Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.
Build landing pagesPersonalize experiences for higher engagement and ROI
Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.
Maximize campaignMaximize campaign efficiency with ad mapping
Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.
Power up landingPower up landing pages with AI
Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.
Improve alignment acrossBuild landing pages that get results
Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

How to build your pricing page for construction effectively with Instapage

When creating a pricing page tailored for construction services, leveraging Instapage's flexible landing page builder can significantly enhance your conversion rates. Instapage allows you to craft landing pages that are not only visually appealing but also conversion-focused, ensuring your pricing information resonates with potential clients. The platform's extensive template library and optimization features make the pricing page creation process seamless and efficient.

Step 1: Choose the right template

Selecting the right template is the first crucial step in building a pricing page for construction. Instapage offers over 100 conversion-centered layouts that cater to various services within the construction sector. Here’s how to pick the perfect template:

  1. Identify your target audience: Understand the needs of business services or tech clients in the construction industry.
  2. Consider visual appeal: Choose a design that reflects your brand identity and resonates with construction aesthetics.
  3. Prioritize layout functionality: Select a template that allows easy integration of pricing tabs and customer testimonials.

Step 2: Customize your pricing content

Once you've chosen your template, it's vital to customize the content to specifically address your construction services. This includes key details such as price tiers, service inclusions, and unique offers:

  1. Clear pricing strategy: Use straightforward pricing options to help customers evaluate costs easily.
  2. Highlight value propositions: Clearly state what makes your construction service unique, whether it's quick turnaround times or high-quality materials.
  3. Use persuasive copy: Incorporate action words and benefits in your writing to encourage immediate responses.

Step 3: Optimize for conversion

After customizing your pricing content, the next step is maximizing its effectiveness through optimization techniques. Instapage provides built-in experimentation features that come in handy.

  1. Conduct A/B testing: Experiment with different pricing strategies or layouts to determine what resonates best with your audience.
  2. Utilize heatmaps: Analyze visitor behavior on your page to see what draws attention and adjust accordingly.
  3. Implement analytics: Leverage Instapage's detailed analytics dashboard to track performance and refine your approach over time.

Following these steps will ensure your pricing page is not only informative but also optimized for high conversions, thus enhancing trust and loyalty among your customers.

To sum up, building a pricing page for construction using Instapage entails choosing the right template, customizing content to speak directly to your audience, and optimizing performance based on detailed insights.

Start crafting your construction pricing page today with Instapage to improve your customer interactions and drive conversions effectively!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
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Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
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Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

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See how to build your pricing page for construction in action

See how to build your pricing page for construction in action

The speaker discusses their hourly rate with a client, questioning the client's motives for inquiring about it. The client expresses a desire to understand where their budget is allocated, specifically regarding the speaker's fee of eighteen thousand dollars. The speaker clarifies that if they work fewer hours, they should charge less, and if they exceed the hours, they would charge more. The client indicates they value time spent on the work, suggesting that a longer timeframe for completion could increase costs significantly. However, the client questions the rationale behind extending the project duration, implying that efficiency should be rewarded. The speaker emphasizes their quick work pace, suggesting that being efficient shouldn't be penalized financially.

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