Make a captivating pricing page that makes advocacy groups shine

Instapage helps you reduce costs, increase conversions, and deliver relevant experiences for your advocacy groups.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
NetSearch Digital Marketing amplifies its PPC campaign performance to get a 31% CR lift
Boost results through landing page optimization
NetSearch Digital Marketing amplifies its PPC campaign performance to get a 31% CR lift
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
NetSearch Digital Marketing amplifies its PPC campaign performance to get a 31% CR lift
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
NetSearch Digital Marketing amplifies its PPC campaign performance to get a 31% CR lift
Power up landing pages with AI Power up landing pages with AI sidebar
NetSearch Digital Marketing amplifies its PPC campaign performance to get a 31% CR lift
Improve alignment across your creative team sidebar
NetSearch Digital Marketing amplifies its PPC campaign performance to get a 31% CR lift
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build your pricing page for advocacy groups with Instapage

Creating a pricing page that resonates with your audience can significantly impact your advocacy group’s success. Instapage empowers marketers to build tailored landing pages quickly, facilitating a high-conversion online presence tailored to advocacy groups. With an extensive library of conversion-focused layouts, you don’t need coding expertise to create a compelling pricing page that enhances brand trust and customer loyalty.

Understanding your target audience

Before constructing your pricing page, it's crucial to understand your audience deeply. Advocacy groups often cater to specific niches, so tailor your messaging accordingly. Identify what each segment prioritizes—be it cost-effectiveness, transparency, or value for money—and ensure your pricing page communicates these effectively.

  1. Segmentation: Recognize different audience personas within advocacy groups to tailor specific messaging.
  2. Pain Points: Highlight how your services or products address the unique challenges faced by these groups.
  3. Trust Factors: Incorporate testimonials and case studies that reflect your credibility in the advocacy sector.

Designing your pricing structure

With the audience insights at hand, begin designing your pricing structure. Use Instapage’s flexible page creation platform to quickly develop a visually appealing pricing page that articulates your value proposition.

Utilizing personalization strategies

To optimize conversions, deploy personalization features. Tailor content based on user behavior with dynamic text replacement and utilize AdMaps to align specific ads to corresponding pages. This customized approach speaks directly to each advocacy group’s interests, promoting higher engagement.

  1. Dynamic Text Replacement: Automatically update text on your pricing page to resonate with individual users' searches.
  2. AdMaps: Link advertisements directly to landing pages, creating a seamless customer journey leading to higher conversion rates.
  3. Audience-Level Tracking: Use analytics tools to measure how distinct user groups interact with your pricing page.

Optimizing and A/B testing your landing page

Once your pricing page is live, the optimization process begins. Utilize Instapage’s built-in experimentation features to engage in A/B testing. Experiment with various elements such as headlines, pricing format, and layouts to determine what resonates best with your audience.

  1. Heatmaps: Analyze how users engage with the pricing page layout to identify improvements.
  2. A/B Tests: Create variations of your page and track performance metrics to see which design converts better.
  3. Performance Analytics: Continuously assess landing page engagement through Instapage's analytics dashboard.

Conclusively, building a pricing page for advocacy groups requires a strategic blend of audience understanding, innovative design, and continuous optimization. By leveraging Instapage, you can create a high-performance page that fosters trust and drives conversions.

Ready to elevate your advocacy group’s online presence? Start building your pricing page today with Instapage and witness the increase in engagement and conversions.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
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Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
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Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

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FAQs

See how to build your pricing page for advocacy groups in action

See how to build your pricing page for advocacy groups in action

This tutorial covers editing the pricing page on your website using a webpage builder. The pricing page content is separate from the membership plans set up on the site, so after configuring membership options, it's essential to update the pricing page to accurately reflect the features and benefits of each plan. The default pricing page layout includes a hero section, a list of three membership plans, and a brief FAQ section, which is effective for most membership sites. However, users have the flexibility to modify this layout according to their needs. The tutorial will demonstrate how to make these edits and utilize the tools available in the webpage builder.

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