Make a captivating pre-launch page that makes research labs shine

Instapage helps you reduce costs, increase conversions, and deliver relevant experiences for your research labs.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages 500+ customizable layouts

Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Boost results Boost results Mobile responsiveness

All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.

Build landing pages Build landing pages A/B split testing

Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.

Maximize campaign Maximize campaign Seamless ad mapping

Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.

Power up landing Power up landing Detailed reporting

Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.

Improve alignment across Improve alignment across Integrations with 120+ marketing tools

Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Build landing pages that get results
Lemonade Stand scales output by streamlining efficiency with Instapage
Boost results through landing page optimization
Lemonade Stand scales output by streamlining efficiency with Instapage
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Lemonade Stand scales output by streamlining efficiency with Instapage
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Lemonade Stand scales output by streamlining efficiency with Instapage
Power up landing pages with AI Power up landing pages with AI sidebar
Lemonade Stand scales output by streamlining efficiency with Instapage
Improve alignment across your creative team sidebar
Lemonade Stand scales output by streamlining efficiency with Instapage
Build landing pages500+ customizable layouts
Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Boost resultsMobile responsiveness
All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.
Build landing pagesA/B split testing
Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.
Maximize campaignSeamless ad mapping
Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.
Power up landingDetailed reporting
Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.
Improve alignment across500+ customizable layouts
Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Build your pre-launch page for research labs with Instapage

Creating a pre-launch page for research labs is a pivotal step in generating early interest and boosting your conversion rates. Instapage empowers marketers to reduce costs and enhance landing page experience without the need for technical skills. With over 100 conversion-focused templates and Instablocks, you can build a professional-looking page quickly and efficiently.

Step 1: Choose the Right Template

Selecting the perfect template is crucial. Start by exploring Instapage's extensive library of professionally designed landing pages tailored for research labs. Look for layouts that not only resonate with your audience but also reflect your brand identity. Here are some key considerations:

  1. Audience alignment: Choose a template that speaks to your target audience in the fields of business services, tech/SaaS, and education.
  2. Conversion focus: Opt for designs that encourage user actions, like signing up for newsletters or inquiries.
  3. Customization capabilities: Ensure that the template allows you to easily modify elements to suit your branding.

Step 2: Optimize with Built-in Features

Once your template is selected, leverage Instapage's optimization features. These built-in tools help you analyze performance and user engagement. Here’s how to maximize your landing page’s effectiveness:

  1. Utilize heatmaps to observe user behavior on your page, identifying which sections capture attention.
  2. Conduct A/B tests to compare different page designs or messaging to determine which performs better.
  3. Monitor engagement with the analytics dashboard to refine your strategy based on data-driven insights.

Step 3: Personalize User Experiences

Personalization is key in delivering relevant content specific to your different audience segments. Instapage offers dynamic content capabilities that allow you to align your messaging and offers effectively:

  1. Dynamic text replacement enables you to deliver tailored messages based on user demographics or behavior.
  2. Connect specific ads to unique landing pages with AdMaps, improving user targeting.
  3. Measure and analyze data at an audience level to refine your messaging for enhanced relevance.

These steps collectively enhance the experience for your users, fostering brand trust and loyalty as you prepare for the launch of your research lab.

Remember, creating an effective pre-launch page is not just about aesthetics but about functionality and relevance. Instapage is equipped to help marketers achieve this efficiently.

Start building your pre-launch page for research labs today with Instapage and watch how it transforms your conversion strategies!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
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Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

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See how to build your pre-launch page for research labs in action

See how to build your pre-launch page for research labs in action

Welcome to Lab to Launch, a new seminar series for researchers exploring entrepreneurship. Hosted by Sarah Jane Murdock, administrative project coordinator at the Institute for Innovation and Entrepreneurship at UT Dallas. Joining her is Steve Ginrich, associate vice president for innovation and commercialization at UT Dallas, and a seasoned entrepreneur. With over 20 years of experience, Steve has been a co-founder or early employee in startups that raised more than $200 million. He possesses extensive knowledge and connections within the entrepreneurial landscape, boasting over 30 years in the field as an entrepreneur, investor, mentor, author, and educator. He has also published 12 books and numerous articles on business innovation and IT. In today's session, he will discuss strategies for positioning research effectively for entrepreneurial ventures.

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