Make your onboarding page designed for Business Services

Use Instapage to reduce costs and grow conversions while delivering relevant experiences in Business Services.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages 500+ customizable layouts

Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Boost results Boost results Mobile responsiveness

All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.

Build landing pages Build landing pages A/B split testing

Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.

Maximize campaign Maximize campaign Seamless ad mapping

Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.

Power up landing Power up landing Detailed reporting

Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.

Improve alignment across Improve alignment across Integrations with 120+ marketing tools

Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Build landing pages that get results
HelloFresh speeds up landing page production by 33% with Instapage
Boost results through landing page optimization
HelloFresh speeds up landing page production by 33% with Instapage
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
HelloFresh speeds up landing page production by 33% with Instapage
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
HelloFresh speeds up landing page production by 33% with Instapage
Power up landing pages with AI Power up landing pages with AI sidebar
HelloFresh speeds up landing page production by 33% with Instapage
Improve alignment across your creative team sidebar
HelloFresh speeds up landing page production by 33% with Instapage
Build landing pages500+ customizable layouts
Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Boost resultsMobile responsiveness
All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.
Build landing pagesA/B split testing
Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.
Maximize campaignSeamless ad mapping
Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.
Power up landingDetailed reporting
Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.
Improve alignment across500+ customizable layouts
Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

A comprehensive guide to build your onboarding page for business services

Creating an effective onboarding page is crucial for enhancing user engagement and fulfilling marketing goals. Instapage offers marketers the tools they need to build their onboarding pages quickly and efficiently, using over 100 conversion-focused layouts designed specifically for business services.

Understanding the importance of an onboarding page

An onboarding page serves as the first point of contact for potential customers, setting the tone for their entire user journey. By leveraging personalized experiences, you can not only capture attention but also increase their trust in your brand. Instapage's dynamic text replacement and AdMaps can help align specific ads to unique pages, ensuring a customized experience for every visitor.

  1. Enhances trust: A well-crafted onboarding page builds credibility, showing visitors you understand their needs.
  2. Increases conversion rates: By guiding users through a clear, structured process, you’re more likely to convert them into loyal customers.
  3. Facilitates user retention: Personalization helps satisfy audience expectations, fostering long-term relationships.

Step 1: Choose the right layout

Selecting the most suitable layout for your onboarding page is the first step in your landing page creation process.

  1. Conversion-focused templates: Utilize Instapage's extensive library to find a layout that resonates with your business services audience.
  2. Mobile responsiveness: Ensure the layout adapts well to all devices, as many users will access your page through mobile.
  3. Integration options: Look for layouts that easily integrate with your existing marketing tools.

Step 2: Optimize your content

The content on your onboarding page should directly address the needs of your targeted audience, ensuring relevance and engagement.

  1. Clear value propositions: Clearly articulate how your services can solve customers' pain points.
  2. Use of visuals: Incorporate images and videos that effectively demonstrate your services.
  3. Call-to-action buttons: Place engaging CTAs strategically to guide users toward the next step.

Step 3: Analyze and iterate

Post-launch analysis is essential for continuous improvement of your onboarding page.

  1. Heatmaps: Utilize Instapage's heatmaps to observe user interactions and optimize navigation.
  2. A/B testing: Test different versions of your onboarding page to identify which elements drive the best results.
  3. Analytics dashboard: Regularly monitor performance metrics to assess user engagement and conversion rates.

An effective onboarding page is a powerful tool for increasing user engagement and conversions. By leveraging Instapage's capabilities tailored for business services, you can create a seamless and engaging user experience.

Ready to build your onboarding page for business services? Start your journey with Instapage today to harness its features and see real results!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

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FAQs

See how to build your onboarding page for business services in action

See how to build your onboarding page for business services in action

The onboarding process is crucial in the customer's journey but often consumes valuable time for business owners, time that could be spent on activities that grow the business. Instead of focusing on setting up communication channels and forms, owners should automate the onboarding process without compromising client satisfaction. There are three key steps to client onboarding. The first step is technical onboarding, which begins once a deal is closed. In invoices, it’s effective to include both the onboarding form and a calendar link for clients to schedule their initial consultation. Additionally, utilizing CRM with resources like Loom videos can enhance the onboarding experience.

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