Make a custom microsite for Technicians

While websites are the anchor of your online presence, microsites are smaller and often consist of only a few pages, and often only one. Theyʼre used as a form of branded content thatʼs focused on a particular product or event, or to try to attract a very specific audience.

Microsites are separate websites built to promote specific products, campaigns, or events to targeted audiences. Different microsite types serve different purposes, from product launches to interactive experiences. They offer marketing advantages like niche content creation and improved campaign tracking.

Yes, microsites are still widely used for targeted marketing, Promoting retail stores, outlets or services, and Improving brand awareness. They provide a focused platform to convey specific messages, increasing visibility and engagement.

Key Differences: Microsites vs Landing Pages Landing Pages: Best for specific, transactional goals such as sign-ups or purchases. Microsites: Ideal for broader campaigns, product launches, or events requiring in-depth information and interaction.

The cost of a microsite can vary depending on the features you want to include and the level of customization you need. Generally, you can expect to pay anywhere from $5,000 to $20,000 for a simple microsite.

A microsite is a website that promotes a companyʼs products, services, campaigns, events, or entire brand. The definition of a microsite encompasses many different things; theyʼre small websites or single web pages that use a different domain or subdomain, separating them from the companyʼs main website.

Simple Steps to build a microsite Be clear about why and for whom you are building a microsite. Determine the reason why you want to develop a microsite. Create and buy a memorable domain name. Create engaging content. Develop an SEO strategy to promote your microsite. Сonsider the design. Launch your microsite.