Make your maintenance page optimized for Desktop computer

Instapage empowers you to slash costs, skyrocket conversions, and deliver tailored experiences on Desktop computer.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Instapage helps EZ Texting launch new customer acquisition campaigns 4x faster
Boost results through landing page optimization
Instapage helps EZ Texting launch new customer acquisition campaigns 4x faster
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Instapage helps EZ Texting launch new customer acquisition campaigns 4x faster
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Instapage helps EZ Texting launch new customer acquisition campaigns 4x faster
Power up landing pages with AI Power up landing pages with AI sidebar
Instapage helps EZ Texting launch new customer acquisition campaigns 4x faster
Improve alignment across your creative team sidebar
Instapage helps EZ Texting launch new customer acquisition campaigns 4x faster
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build your maintenance page on Desktop computer with Instapage

Creating an effective maintenance page is crucial for maintaining user trust during downtimes. Instapage offers a versatile platform that enables marketers to rapidly create landing pages, ensuring brand consistency even during website maintenance. Our extensive library of over 100 layouts allows your team to construct a compelling maintenance page without needing coding skills, focusing instead on delivering a seamless user experience.

Step 1: Choose the right template

The first step in building a maintenance page is to select a suitable template that aligns with your branding and messaging. Instapage provides a variety of conversion-oriented layouts curated to communicate effectively with your audience.

  1. Brand Consistency: Use a design that mirrors your company's branding to ensure users recognize your identity.
  2. Clear Messaging: Choose a template that allows for concise messaging to inform users why they cannot access the site.
  3. Call-to-Action: Include options for users, such as links to social media or an email subscription list for updates.

Step 2: Personalize your content

Next, personalize the content on your maintenance page. Use dynamic text replacement to create messages that resonate with different audience segments. Instapage allows you to target messaging effectively.

  1. Audience-Specific Messaging: Address your audience directly to reinforce brand loyalty and trust.
  2. Update Notifications: Inform users about expected downtime and potential updates they can look forward to.
  3. Alternative Resources: Provide links to related content or alternative resources while the primary site is down.

Step 3: Optimize for Performance

Finally, utilize Instapage's built-in optimization tools to refine your maintenance page further. Use A/B testing to evaluate different versions of your message and track performance metrics via detailed analytics.

  1. Experimentation: Test different layouts to see which performs better in retaining user engagement.
  2. Heatmaps: Analyze user behavior on the maintenance page to optimize placement of key messages.
  3. Analytics: Monitor performance and make data-driven adjustments to enhance user experience.

Once your maintenance page is live, monitor its effectiveness regularly and make alterations as necessary to ensure it continues to meet your objectives.

By using Instapage to create and manage your maintenance page, marketers can maintain brand trust and keep users informed during downtimes.

Ready to build your maintenance page? Start your free trial with Instapage and experience streamlined landing page creation today!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
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Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
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Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

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FAQs

See how to build your maintenance page on desktop computer in action

See how to build your maintenance page on desktop computer in action

Creating a simple maintenance page with CSS is essential to keep users informed when a website is undergoing improvements. It is important to communicate clearly with users to ensure they understand that the site is unavailable temporarily. A maintenance page can help maintain user engagement and reduce frustration during downtime. The tutorial provides a straightforward approach to designing this page, making it visually appealing and informative. Users are encouraged to not hesitate in informing their audience about maintenance work. The complete code to implement this maintenance page is accessible in the blog link provided in the description of the video.

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