Make an innovative long-form landing page tailored to councils

Instapage enables councils to reduce costs, grow conversions, and deliver relevant landing page experiences.

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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Lattice increases advertising conversion rates by 41% after partnering with Instapage
Boost results through landing page optimization
Lattice increases advertising conversion rates by 41% after partnering with Instapage
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Lattice increases advertising conversion rates by 41% after partnering with Instapage
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Lattice increases advertising conversion rates by 41% after partnering with Instapage
Power up landing pages with AI Power up landing pages with AI sidebar
Lattice increases advertising conversion rates by 41% after partnering with Instapage
Improve alignment across your creative team sidebar
Lattice increases advertising conversion rates by 41% after partnering with Instapage
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Use Instapage to create your long-form landing page for councils in no time

While some small businesses or individuals use social media platforms for marketing, the majority opt to have their own website as their chief means of representation. Maintaining a website puts control of online marketing right in your hands. And, with today’s web builders, like Instapage, it’s easier than ever to create your long-form landing page for councils.

This guide will demonstrate you the optimal and most cost-effective way to assemble a website without breaking the bank.

Here’s how to build your long-form landing page for councils

  1. Familiarize yourself with Instapage. Explore the interface and learn more about the tools Instapage offers.
  2. Go to Instapage home page and sign up. Pick a theme for your website, like showing off your art, offering services or goods, or providing information.
  3. Get a head start by choosing a layout. Check out Instapage's pre-crafted designs, or create your own. Each option enable you to craft your website in your unique way.
  4. Place visual components in your web page. Use the user-friendly tools to drag and drop things onto your website. You can add pictures, forms, and other unique objects to make it appealing and unique.
  5. Improve your web page and make it discoverable. Use Instapage's audience features to help people to find your site on the internet. These tools also make your website more intelligent and more appealing.
  6. Conduct A/B tests. Test your website to see what people like and don't like. Then, alter things up based on the results to make it even more appealing.
  7. Put up your website online. As soon as you're ready, publish your website for everyone to see. Observe as it draws more visitors and makes your business or project grow.

Convert the complex task of web design into a smooth and delightful journey. With our tool, you can effortlessly make your long-form landing page for councils and carve out your unique space in the digital ecosystem with a professional website.

Try Instapage now!

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"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

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In this video, we explore long-form sales landing pages, detailing their effectiveness and showcasing examples. Aimed at online business owners, marketers, and those wanting to enhance their digital marketing skills, the video highlights the psychological reasons behind the success of these pages. Long-form sales pages enable a comprehensive presentation of a product or service, effectively outlining features, benefits, and unique selling points, thereby minimizing confusion. Additionally, they help build trust and credibility by incorporating social proof, such as customer reviews, testimonials, and case studies. This approach demonstrates that the product or service is respected, enhancing its appeal to potential buyers.

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