Make your tailored long-form landing page for Builders

Empower Builders with Instapage to deliver impactful long-form landing page experiences and boost conversions.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages that get results

Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.

Boost results Boost results Boost results through landing page optimization

Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.

Build landing pages Build landing pages Personalize experiences for higher engagement and ROI

Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.

Maximize campaign Maximize campaign Maximize campaign efficiency with ad mapping

Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.

Power up landing Power up landing Power up landing pages with AI

Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.

Improve alignment across Improve alignment across Improve alignment across your creative team

Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build landing pages that get results
Eargo speeds up customer acquisition by 20% leveraging Instapage advanced personalization
Boost results through landing page optimization
Eargo speeds up customer acquisition by 20% leveraging Instapage advanced personalization
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Eargo speeds up customer acquisition by 20% leveraging Instapage advanced personalization
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Eargo speeds up customer acquisition by 20% leveraging Instapage advanced personalization
Power up landing pages with AI Power up landing pages with AI sidebar
Eargo speeds up customer acquisition by 20% leveraging Instapage advanced personalization
Improve alignment across your creative team sidebar
Eargo speeds up customer acquisition by 20% leveraging Instapage advanced personalization
Build landing pagesBuild landing pages that get results
Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.
Boost resultsBoost results through landing page optimization
Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.
Build landing pagesPersonalize experiences for higher engagement and ROI
Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.
Maximize campaignMaximize campaign efficiency with ad mapping
Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.
Power up landingPower up landing pages with AI
Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.
Improve alignment acrossBuild landing pages that get results
Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build your long-form landing page for Builders

Creating a high-converting landing page is essential for marketers focused on achieving better ROI. Instapage simplifies the process by offering an intuitive interface and a plethora of customizable templates designed specifically for various markets, including Business Services, Tech/SaaS, Education, and more.

Understanding the importance of landing pages

Landing pages are crucial for targeting specific audiences and generating leads. With Instapage’s platform, you can easily design pages that resonate with your audience using dynamic text replacement and A/B testing. This tailored approach enhances user experience, which is essential in today's competitive marketing landscape.

  1. Flexibility: Choose from over 100 customizable templates that suit diverse business needs, allowing quick adaptations for any campaign.
  2. Built-in Experimentation: Utilize built-in features such as heatmaps to analyze user interactions and optimize your landing pages accordingly.
  3. Collaboration Tools: Encourage team collaboration with real-time editing and feedback, speeding up production and reducing the time to launch.

Step-by-step guide to building your landing page

To maximize conversions and engagement with your landing page for Builders, follow these steps:

  1. Identify your target audience: Use data insights to understand your audience's preferences and demographics, ensuring you align your content to address their specific needs.
  2. Select an appropriate template: Browse Instapage's library to find a layout that fits the vision for your landing page – be it for an educational initiative or a financial service promotion.
  3. Incorporate personalized content: Leverage dynamic text replacement to create a personalized experience that resonates well with different audience segments.

Optimizing your landing page for conversions

With the landing page set up, it’s time to focus on optimization. Effective strategies include:

  1. A/B Testing: Implement A/B tests to explore different headlines, layouts, and calls to action, allowing data to drive your decisions on what works best.
  2. Detailed Analytics: Use Instapage's analytics dashboard to track performance and make informed decisions on tweaking your page based on user behavior.
  3. Utilizing Heatmaps: Analyze heatmaps and user interactions to refine content placement and ensure your most impactful elements are fully visible.

Incorporating these strategies will not only enhance your page’s performance but also increase customer loyalty and brand trust.

With Instapage, you have all the tools necessary to build your long-form landing page for Builders efficiently and effectively. Use these insights to transform your landing page strategies.

Ready to start your journey with Instapage? Create your landing page today and experience the benefits of tailored marketing strategies that drive conversions!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

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See how to build your long-form landing page for builders in action

See how to build your long-form landing page for builders in action

In this video tutorial, we explore long-form sales landing pages, discussing their effectiveness and showcasing impressive examples. Aimed at online business owners, marketers, and anyone keen on enhancing their digital marketing skills, the session highlights the psychological aspects that make long-form pages successful. These pages provide visitors with an in-depth understanding of products or services, detailing features, benefits, and unique selling points, minimizing confusion. Additionally, they help establish trust and credibility through social proof, incorporating customer reviews, testimonials, and case studies to demonstrate that the product or service is well-regarded by others. This comprehensive approach fosters a stronger connection with potential customers.

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