Make your tailored lead capture page for Partners

Empower Partners with Instapage to deliver impactful lead capture page experiences and boost conversions.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Eurosport Gets a 30% uplift with Instapage personalization
Boost results through landing page optimization
Eurosport Gets a 30% uplift with Instapage personalization
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Eurosport Gets a 30% uplift with Instapage personalization
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Eurosport Gets a 30% uplift with Instapage personalization
Power up landing pages with AI Power up landing pages with AI sidebar
Eurosport Gets a 30% uplift with Instapage personalization
Improve alignment across your creative team sidebar
Eurosport Gets a 30% uplift with Instapage personalization
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build your lead capture page for partners with Instapage

Creating a lead capture page is crucial for optimizing your marketing strategy. Instapage provides a versatile solution that empowers marketers to quickly design pages that not only look great but also perform effectively in converting visitors. With over 100 conversion-focused layouts and the ability to customize without coding, you can make significant strides in attracting your desired audience.

Step 1: Define your objectives

The first step in building your lead capture page is to clearly outline your goals. What are you trying to achieve—collecting email addresses, promoting a webinar, or driving downloads? Defining these objectives will guide your design and content strategy. A well-defined purpose allows you to tailor your messaging and layouts to resonate with your specific audience.

Step 2: Utilize Instapage's templates

Leverage Instapage's extensive library of templates to jumpstart your design process.

  1. Choose conversion-focused templates that align with your goals: Templates designed for high conversions often include essential elements such as clear calls-to-action (CTAs) and optimized layout structures.
  2. Customize templates using Instablocks: Instablocks allow you to save and reuse sections, making it easy to maintain consistency across your landing pages.
  3. Mobile optimization: Make sure your chosen template is responsive, ensuring it looks great on devices of all sizes, as a significant portion of traffic comes from mobile.

Step 3: Optimize for engagement

Once your template is set, focus on enhancing user engagement through targeted content.

  1. Personalize content for your audience: Use Instapage’s dynamic text replacement to tailor messages based on visitor data, increasing relevance and connection.
  2. Implement A/B tests: Conduct experiments to test variants of headlines, images, and CTAs to determine what drives better performance.
  3. Use heatmaps for insight: Analyzing where users click most can provide data on how to adjust your layout for improved interaction.

Step 4: Review and collaborate

Before finalizing the page, use Instapage's collaboration tools to review and gather feedback.

  1. Invite team members for real-time editing: This feature enhances collaboration, allowing multiple contributors to provide input and make adjustments.
  2. Solicit stakeholder feedback: Securely share the page with clients or management for approval, ensuring that it meets everyone's expectations.
  3. Conduct a final checklist: Ensure that all links function, CTAs are clear, and tracking pixels are installed to measure performance post-launch.

Once these steps are completed, your lead capture page will be ready to deploy.

Don’t wait, start creating high-converting landing pages today with Instapage to maximize your marketing efforts. Sign up now to get started!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
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FAQs

See how to build your lead capture page for partners in action

See how to build your lead capture page for partners in action

If your website attracts visitors but they don't take action, you have a conversion challenge. Jamal from HubSpot explains that a full website with low engagement indicates a need for improvement in conversions. The positive aspect is that driving traffic means there's interest in your product or service. The challenge lies in ensuring visitors find what they need to make a decision, whether that's purchasing or engaging with forms. It's crucial to understand that a successful website functions similarly to a store: attracting foot traffic is step one, but converting that traffic into action is where you need to focus your efforts to enhance user experience and drive sales.

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