Make an innovative lead capture page tailored to NPOs

Instapage enables NPOs to reduce costs, grow conversions, and deliver relevant landing page experiences.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Khoros achieves a 150% increase in landing page conversions by switching to Instapage
Boost results through landing page optimization
Khoros achieves a 150% increase in landing page conversions by switching to Instapage
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Khoros achieves a 150% increase in landing page conversions by switching to Instapage
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Khoros achieves a 150% increase in landing page conversions by switching to Instapage
Power up landing pages with AI Power up landing pages with AI sidebar
Khoros achieves a 150% increase in landing page conversions by switching to Instapage
Improve alignment across your creative team sidebar
Khoros achieves a 150% increase in landing page conversions by switching to Instapage
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build your lead capture page for NPOs effectively with Instapage

Creating an effective lead capture page specifically for Non-Profit Organizations (NPOs) can drive mission engagement and enhance your outreach. Instapage offers a robust landing page solution designed to empower marketers to create tailored experiences without the need for coding or extensive development knowledge. By leveraging Instapage's flexible, easy-to-use platform and diverse templates, NPOs can improve brand trust and customer loyalty while seamlessly capturing valuable leads.

Step 1: Choose the Right Template

Selecting a conversion-focused template is crucial for your NPO's lead capture page. Instapage provides over 100 professionally designed page layouts that are optimized for conversions. This allows you to find a template that resonates with your target audience, ensuring a seamless user experience.

  1. Segmentation: Choose a template that reflects your NPO's core values and mission to attract relevant audiences.
  2. Accessibility: Ensure your selected design is user-friendly, enabling easy navigation for all potential supporters.
  3. Customization: Utilize Instablocks to tailor sections of your page to present specific offers or messages.

Step 2: Optimize for Conversions

With Instapage, optimizing your lead capture page is straightforward. Use built-in experimentation tools to test different elements and strategies to see what resonates best with your audience.

  1. A/B Testing: Implement A/B tests on headlines or calls-to-action to find the most effective messaging.
  2. Heatmaps: Utilize detailed heatmaps to analyze user engagement, allowing you to make informed adjustments.
  3. Analytics Dashboard: Monitor visitor behavior and conversion rates in real time, ensuring you maintain a responsive approach.

Step 3: Personalize the User Experience

Personalization enhances user engagement and increases your chances of capturing leads. Instapage allows you to dynamically customize content based on user data.

  1. Dynamic Text Replacement: Modify content to reflect search terms or specific interests of your audience.
  2. AdMaps: Align advertisements with specific landing pages to maintain message consistency and relevance.
  3. Audience-Level Tracking: Assess user interactions at a granular level to tailor future campaigns effectively.

By taking advantage of these steps, your NPO can create an engaging and effective lead capture page using Instapage, ultimately driving more support for your cause.

Get started today with Instapage to transform how your NPO engages with potential supporters and captures valuable leads.

Don’t miss out on the opportunity to empower your mission. Try Instapage now and watch your conversion rates soar!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
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Fastest Implementation Enterprise - Summer 2025
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FAQs

See how to build your lead capture page for npos in action

See how to build your lead capture page for npos in action

In this tutorial, the presenter demonstrates how to create a landing page for free using card.com, a simple website builder. Users can build and publish up to three websites with custom card.com domain names at no cost. The platform allows for the creation of new sites and the use of templates. The presenter has created several templates and showcases a user-friendly landing page template. By selecting this template, users can easily edit and publish their site directly to the web. The tutorial aims to guide viewers in utilizing card.com effectively to create their own websites.

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