Make your tailored email capture page for Publicists

Empower Publicists with Instapage to deliver impactful email capture page experiences and boost conversions.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
HelloFresh speeds up landing page production by 33% with Instapage
Boost results through landing page optimization
HelloFresh speeds up landing page production by 33% with Instapage
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
HelloFresh speeds up landing page production by 33% with Instapage
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
HelloFresh speeds up landing page production by 33% with Instapage
Power up landing pages with AI Power up landing pages with AI sidebar
HelloFresh speeds up landing page production by 33% with Instapage
Improve alignment across your creative team sidebar
HelloFresh speeds up landing page production by 33% with Instapage
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build your email capture page for Publicists with Instapage

Creating an effective email capture page is crucial for publicists aiming to increase their lead generation and conversion rates. Instapage offers a unique platform designed specifically for marketers to build conversion-focused landing pages without requiring coding skills. With over 100 customizable layouts available, publicists can effortlessly facilitate targeted campaigns that align with their audience.

Step 1: Choose the right layout

Begin by selecting a layout that resonates with your target audience. Instapage provides a diverse range of templates tailored to different marketing needs. Consider your sector; for instance, if you're in Education, opt for layouts that emphasize value propositions and unique offerings.

  1. Conversion-focused designs: Each template is crafted to enhance user engagement.
  2. Customizable sections: Adapt the structure to reflect your brand while maintaining functionality.
  3. Mobile-responsive: Ensure your landing pages are optimized for various devices, facilitating accessibility.

Step 2: Optimize your content

Once you’ve chosen a layout, the next key step is to optimize the content on your email capture page. Leverage Instapage’s built-in experimentation features to fine-tune your messaging.

  1. A/B testing: Create variations of your landing page to understand which elements perform better.
  2. Heatmaps: Utilize heatmap analytics to track user interactions and adjust your layout based on behavior.
  3. Personalized messaging: Implement dynamic text replacement to showcase targeted offers that cater to specific audience segments.

Step 3: Collaborate and refine

Collaboration can significantly speed up the review process. Share your draft pages with team members or outside stakeholders for feedback using Instapage's collaboration tools.

  1. Instant feedback: Allow your team to comment directly on the page layout and content.
  2. Secure sharing: Control access permissions when sharing with external partners.
  3. Real-time editing: Make changes on the fly to enhance the final product based on the input received.

Having followed these steps will help you effectively craft an email capture page that resonates with your audience while enhancing your brand’s trust and customer loyalty.

Elevate your conversion rates with an easy-to-use platform that streamlines your page creation process.

Start using Instapage today and transform your email capture strategies into success stories that capture leads and grow your marketing efforts!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
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Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
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Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

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FAQs

See how to build your email capture page for publicists in action

See how to build your email capture page for publicists in action

In this tutorial, John Preshiren from The Affiliate Marketing Cookbook will guide you on creating an email capture or splash page. He outlines two methods: using premade templates and building from scratch. The goal is to capture emails and grow an email list for your business. John offers free templates through a provided link. He starts by demonstrating the premade template method using ClickFunnels, which includes building a funnel. Whether using pre-made templates or starting from scratch, the fundamental strategies for email capture remain consistent. Follow along for insights on both approaches.

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