Make a visually-stunning coming soon page designed for video game stores

Reduce costs, grow conversions, and deliver relevant experiences for video game stores with Instapage.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages 500+ customizable layouts

Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Boost results Boost results Mobile responsiveness

All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.

Build landing pages Build landing pages A/B split testing

Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.

Maximize campaign Maximize campaign Seamless ad mapping

Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.

Power up landing Power up landing Detailed reporting

Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.

Improve alignment across Improve alignment across Integrations with 120+ marketing tools

Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Build landing pages that get results
ChartMogul maximizes event attendance and improves design workflows with Instapage
Boost results through landing page optimization
ChartMogul maximizes event attendance and improves design workflows with Instapage
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
ChartMogul maximizes event attendance and improves design workflows with Instapage
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
ChartMogul maximizes event attendance and improves design workflows with Instapage
Power up landing pages with AI Power up landing pages with AI sidebar
ChartMogul maximizes event attendance and improves design workflows with Instapage
Improve alignment across your creative team sidebar
ChartMogul maximizes event attendance and improves design workflows with Instapage
Build landing pages500+ customizable layouts
Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Boost resultsMobile responsiveness
All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.
Build landing pagesA/B split testing
Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.
Maximize campaignSeamless ad mapping
Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.
Power up landingDetailed reporting
Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.
Improve alignment across500+ customizable layouts
Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Build your coming soon page for video game stores with Instapage

An engaging coming soon page can significantly enhance the launch of your video game store. With Instapage, you can create compelling and conversion-focused landing pages easily, using templates designed to captivate your audience from the get-go. This guide will walk you through the essential steps to build your coming soon page effectively.

Step 1: Choose a Template

Selecting the right template is crucial for attracting potential customers. Instapage offers over 100 customizable layouts tailored for various industries, including video gaming. Here’s why your template choice matters:

  1. Design appeal: Choose a template that reflects the excitement of your upcoming games.
  2. Functionality: Ensure your template supports features like countdown timers and email collection forms.
  3. Mobile responsiveness: Pick a design that looks appealing on mobile devices, where many gamers browse.

Step 2: Add Essential Content

Creating a buzz requires compelling content that informs and excites your audience about upcoming releases. Focus on the following elements:

  1. Engaging visuals: Use high-quality images and videos of anticipated games to grab attention.
  2. Clear messaging: Communicate what users can expect, including release dates and exclusive features.
  3. Call-to-action buttons: Add buttons that encourage users to subscribe for updates or learn more.

Step 3: Optimize for Conversions

After crafting your content, the next step is optimization. Instapage's built-in experimentation features can help enhance your conversion rates.

  1. A/B testing: Experiment with different headlines or images to see which resonates best with your audience.
  2. Heatmaps: Utilize heatmap analytics to understand how visitors interact with your page.
  3. Dynamic text replacement: Provide personalized experiences by aligning the page content with specific ads that brought users there.

Once your page is fully optimized, review and publish to start capturing interest right away. Expect this step to create significant momentum leading up to your launch date.

A well-executed coming soon page can not only create anticipation but also lead to higher engagement and therefore increased conversion rates. Don't underestimate the power of a first impression.

Leverage the features of Instapage to make your coming soon page a launchpad for success. Start building today and watch your video game store attract eager customers.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
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Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
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Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

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See how to build your coming soon page for video game stores in action

See how to build your coming soon page for video game stores in action

This tutorial explains how to create an effective 'coming soon' sales page for a client's website that generates leads and sales prior to the official launch. Unlike standard coming soon pages that offer minimal information, this sales page aims to build excitement and engage visitors. Classic pages risk losing traffic by being uninteresting, but a well-crafted sales page can convert that traffic into potential customers. The tutorial emphasizes the importance of pre-launch marketing and provides insights on maximizing its effectiveness by presenting a compelling narrative on the upcoming website, thus enhancing client engagement and leveraging traffic before the website goes live.

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