Make your tailored black friday page for Logistics account executives

Empower Logistics account executives with Instapage to deliver impactful black friday page experiences and boost conversions.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages that get results

Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.

Boost results Boost results Boost results through landing page optimization

Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.

Build landing pages Build landing pages Personalize experiences for higher engagement and ROI

Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.

Maximize campaign Maximize campaign Maximize campaign efficiency with ad mapping

Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.

Power up landing Power up landing Power up landing pages with AI

Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.

Improve alignment across Improve alignment across Improve alignment across your creative team

Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build landing pages that get results
Pilothouse Digital improves its efficiency by 30% and scales client success with Instapage
Boost results through landing page optimization
Pilothouse Digital improves its efficiency by 30% and scales client success with Instapage
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Pilothouse Digital improves its efficiency by 30% and scales client success with Instapage
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Pilothouse Digital improves its efficiency by 30% and scales client success with Instapage
Power up landing pages with AI Power up landing pages with AI sidebar
Pilothouse Digital improves its efficiency by 30% and scales client success with Instapage
Improve alignment across your creative team sidebar
Pilothouse Digital improves its efficiency by 30% and scales client success with Instapage
Build landing pagesBuild landing pages that get results
Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.
Boost resultsBoost results through landing page optimization
Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.
Build landing pagesPersonalize experiences for higher engagement and ROI
Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.
Maximize campaignMaximize campaign efficiency with ad mapping
Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.
Power up landingPower up landing pages with AI
Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.
Improve alignment acrossBuild landing pages that get results
Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Building your Black Friday page for logistics account executives

Creating an effective Black Friday landing page is crucial for logistics account executives aiming to boost conversions during peak shopping times. Instapage empowers marketers to reduce costs while delivering customized landing page experiences, all without requiring technical skills. In this guide, we will outline a step-by-step approach to crafting your effective Black Friday page tailored for the logistics sector.

Step 1: Define Your Audience

The first step is to understand your target audience. For logistics account executives, your audience may include businesses in shipping, transportation, and supply chain management. Key considerations should include their specific needs, goals, and digital behaviors, enabling you to tailor your messaging effectively.

  1. Identify your ideal customers: Determine the specific industries and businesses you serve, such as those in tech/SaaS and education sectors.
  2. Utilize customer personas: Develop detailed profiles that outline your audience’s demographics, challenges, and purchasing motivations.
  3. Conduct market research: Leverage surveys or analytic tools to assess what your audience is looking for in Black Friday deals.

Step 2: Choose Your Landing Page Layout

Next, utilize Instapage's library of over 100 conversion-focused layouts. Selecting the right template can significantly influence visitor engagement and conversion rates. Consider A/B testing different designs to optimize effectiveness.

  1. Focus on mobile optimization: Ensure your layout is responsive, as many users will access your page via mobile devices.
  2. Incorporate compelling visuals: Use images and videos that highlight your logistics services or any promotions.
  3. Make CTAs prominent: Place clear calls to action (CTAs) at strategic points throughout the page, encouraging visitors to take immediate action.

Step 3: Personalize the User Experience

Personalization can greatly enhance user experience. Use dynamic text replacement to connect with diverse audience segments, leveraging data to create tailored content that speaks directly to different stakeholders within logistics.

  1. Utilize AdMaps: This feature allows you to align unique advertisements with relevant landing pages, ensuring a cohesive message.
  2. Implement localized content: Reference local logistics challenges and solutions specific to regions within the USA.
  3. Track engagement metrics: Use analytics tools to assess how different audience segments interact with your page, allowing for continuous improvement.

Once you have established your audience, chosen a layout, and personalized experiences, your Black Friday page is primed for launch. Use the built-in experimentation features to continually refine and optimize your page to ensure it meets the unique needs of logistics account executives.

In conclusion, leveraging Instapage allows logistics account executives to create high-performing Black Friday pages that drive conversions effectively. By following these steps, you can ensure your marketing efforts yield greater returns.

Ready to supercharge your Black Friday campaign? Sign up for Instapage today and start building landing pages that convert!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
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Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
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Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

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See how to build your black friday page for logistics account executives in action

See how to build your black friday page for logistics account executives in action

In this tutorial, Ian explains how to set up a Black Friday discount for Amazon in 2023. He begins by navigating to the Prime exclusive discounts page found under the advertising menu. If users cannot see the 'create discount' button, it indicates potential issues with their account or the items they are selling, such as lacking approval for branded items. Ian proceeds to click the 'create discount' button to start the process. He emphasizes the importance of entering correct discount details and adhering to Amazon's guidelines, including requirements regarding product ratings and the size of the discount. This intro sets the stage for a detailed step-by-step setup of the discount process.

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