Make a captivating black friday page that makes bed and breakfasts shine

Instapage helps you reduce costs, increase conversions, and deliver relevant experiences for your bed and breakfasts.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages that get results

Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.

Boost results Boost results Boost results through landing page optimization

Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.

Build landing pages Build landing pages Personalize experiences for higher engagement and ROI

Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.

Maximize campaign Maximize campaign Maximize campaign efficiency with ad mapping

Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.

Power up landing Power up landing Power up landing pages with AI

Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.

Improve alignment across Improve alignment across Improve alignment across your creative team

Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build landing pages that get results
ChartMogul maximizes event attendance and improves design workflows with Instapage
Boost results through landing page optimization
ChartMogul maximizes event attendance and improves design workflows with Instapage
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
ChartMogul maximizes event attendance and improves design workflows with Instapage
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
ChartMogul maximizes event attendance and improves design workflows with Instapage
Power up landing pages with AI Power up landing pages with AI sidebar
ChartMogul maximizes event attendance and improves design workflows with Instapage
Improve alignment across your creative team sidebar
ChartMogul maximizes event attendance and improves design workflows with Instapage
Build landing pagesBuild landing pages that get results
Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.
Boost resultsBoost results through landing page optimization
Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.
Build landing pagesPersonalize experiences for higher engagement and ROI
Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.
Maximize campaignMaximize campaign efficiency with ad mapping
Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.
Power up landingPower up landing pages with AI
Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.
Improve alignment acrossBuild landing pages that get results
Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build your Black Friday page for bed and breakfasts with Instapage

Creating an effective Black Friday page for bed and breakfasts is crucial to maximizing your marketing efforts during this significant shopping period. Instapage offers a robust platform tailored for marketers looking to build relevant landing experiences that capture customer interest and convert visitors into loyal guests. Utilizing Instapage means you can reduce costs and leverage data-driven strategies to enhance your conversion rates effectively.

Step 1: Choose the Right Template

Begin your landing page creation by selecting a high-quality template. Instapage features over 100 conversion-focused layouts that cater specifically to the hospitality industry, making it easier for your brand to resonate with potential customers.

  1. Browse the templates: Explore the diverse templates available on Instapage, ensuring that you find one that reflects your brand's unique style and tone.
  2. Focus on mobile responsiveness: Ensure that the chosen design is mobile-optimized for the increasing number of users shopping on mobile devices during Black Friday.
  3. Utilize pre-built Instablocks: Take advantage of customizable design blocks for instant page upgrades, saving time while enhancing the user experience.

Step 2: Optimize for Conversion

Once your template is set, it's essential to focus on conversion optimization. Utilize Instapage's built-in experimentation features and detailed heatmaps to understand user behavior and make informed adjustments that resonate with your target audience.

  1. A/B testing: Run A/B tests to compare different versions of your landing page, assessing which elements drive higher conversion rates.
  2. Implement compelling CTAs: Design strategically placed calls-to-action that encourage users to book their stay or learn more about exclusive Black Friday deals.
  3. Analyze user engagement: Use Instapage's analytics dashboard to track how visitors interact with your page, making adjustments based on real-time feedback.

Step 3: Personalize the Experience

Creating a personalized experience is vital for boosting trust and customer loyalty. Instapage allows you to dynamically deliver tailored content that aligns with visitor preferences.

  1. Dynamic text replacement: Implement personalized messaging to greet returning customers by name, increasing their connection to your brand.
  2. AdMaps integration: Ensure that your ads correspond flawlessly with specific landing pages, maximizing relevance and ensuring consistency in your messaging.
  3. Track audience-level metrics: Monitor how different segments respond to your Black Friday offerings, allowing ongoing refinement of your marketing strategy.

By following these steps, you can efficiently build a high-performing Black Friday page that drives conversions and fosters customer loyalty.

Leverage Instapage’s powerful tools today to create a compelling Black Friday page and watch your bookings soar this holiday season.

Ready to transform your landing pages? Sign up for Instapage and start designing your bespoke Black Friday promotions today!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

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See how to build your black friday page for bed and breakfasts in action

See how to build your black friday page for bed and breakfasts in action

This video tutorial provides a comprehensive guide on how to start a bed and breakfast business, including valuable insights and steps to plan effectively. At the end of the video, viewers can access a downloadable business plan template to assist in creating a professional business plan. The tutorial emphasizes the importance of identifying a target market and location, taking into account the unique selling points of your property such as scenic views, proximity to attractions, or thematic elements. Viewers are encouraged to conduct thorough market research to assess demand in their chosen area, helping them to understand audience preferences and tailor their services accordingly. This foundational knowledge is crucial for turning a passion for hospitality into a successful enterprise.

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