Make your app download page designed for tvOS

Instapage empowers you to reduce costs, increase conversions, and deliver meaningful experiences on tvOS.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages that get results

Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.

Boost results Boost results Boost results through landing page optimization

Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.

Build landing pages Build landing pages Personalize experiences for higher engagement and ROI

Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.

Maximize campaign Maximize campaign Maximize campaign efficiency with ad mapping

Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.

Power up landing Power up landing Power up landing pages with AI

Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.

Improve alignment across Improve alignment across Improve alignment across your creative team

Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build landing pages that get results
Bell Media cuts production schedules in half with Instapage post-click landing pages
Boost results through landing page optimization
Bell Media cuts production schedules in half with Instapage post-click landing pages
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Bell Media cuts production schedules in half with Instapage post-click landing pages
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Bell Media cuts production schedules in half with Instapage post-click landing pages
Power up landing pages with AI Power up landing pages with AI sidebar
Bell Media cuts production schedules in half with Instapage post-click landing pages
Improve alignment across your creative team sidebar
Bell Media cuts production schedules in half with Instapage post-click landing pages
Build landing pagesBuild landing pages that get results
Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.
Boost resultsBoost results through landing page optimization
Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.
Build landing pagesPersonalize experiences for higher engagement and ROI
Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.
Maximize campaignMaximize campaign efficiency with ad mapping
Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.
Power up landingPower up landing pages with AI
Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.
Improve alignment acrossBuild landing pages that get results
Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Building your app download page on tvOS: A Comprehensive Guide

Creating an effective app download page on tvOS is crucial for maximizing user engagement and conversion rates. With Instapage, marketers can leverage user-friendly templates and advanced customization features to enhance the relevance and performance of their landing pages. This guide provides a step-by-step approach to building your app download page on tvOS and demonstrates how Instapage's powerful tools can drive conversions.

Understanding your audience for tvOS app download pages

Knowing your target audience is the cornerstone of effective landing page design. Focus on what resonates with users from sectors like Tech/SaaS, Education, and Financial Services. Consider tailoring your content to address their unique needs and preferences.

  1. Demographics: Understand age, interests, and behaviors that influence app usage.
  2. Pain Points: Identify common challenges faced by your audience in accessing apps.
  3. Expectations: Set clear expectations for what users will gain by downloading your app.

Choosing the right template and layout

Once you understand your audience, the next step is to select an appropriate template. Instapage offers over 100 conversion-focused layouts to cater to varied needs.

  1. Flexibility: Choose from multiple layouts that can be tailored to your brand identity.
  2. Mobile Responsiveness: Ensure the selected template is optimized for viewing on multiple devices, especially for tvOS.
  3. Conversion Focus: Pick layouts with proven conversion elements such as strong CTAs and eye-catching visuals.

Optimizing for conversions

To increase the effectiveness of your app download page, leverage Instapage's built-in experimentation features. This helps you understand user interactions and makes data-driven adjustments.

  1. A/B Testing: Experiment with different headlines, images, and button placements to see what drives more downloads.
  2. Heatmaps: Analyze user behavior to identify areas that attract attention and engagement.
  3. Analytics Dashboard: Track performance metrics to assess what changes yield the best results.

Applying these strategies will not only enhance user experience but also significantly improve conversion rates on your app download page.

By focusing on audience relevance, choosing the right layout, and optimizing consistently, you can create an impactful app download page on tvOS that resonates with users and drives action.

Get started today with Instapage to transform your app download page into a high-converting asset that increases brand loyalty and customer engagement.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
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Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
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Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

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See how to build your app download page on tvos in action

See how to build your app download page on tvos in action

In this video tutorial, the user demonstrates how to download apps on an Apple TV. First, they navigate to the Apple TV home screen by pressing the back button on the remote. From the home screen, they select the App Store icon. The App Store offers several options including the Discover section for browsing different apps and an Apps tab for exploring more apps. If a specific app is desired, users can use the search function by navigating to the side and typing in the app's name. As an example, the user searches for 'Twitch TV,' selects it from the search results, and then proceeds to download the application. The steps are clear and user-friendly for viewers seeking to expand their Apple TV app collection.

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