Easily capture leads with Instapage’s online form generator for Lead Management

Craft Lead Management-specific forms with our online form builder without learning how to code. Connect your workflow with various CRMs, email, and marketing apps. Sign up for a free trial to discover all features.

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Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.

Landing page builder

Form builder

Landing page optimization

Landing page personalization

Create forms with drag-and-drop interface

Easily create forms without design or coding skills. Simply drag different fields onto your canvas, arrange them the way you like, and customize them to collect the lead data you need.

Add customization and branding elements

Create a form that fits seamlessly into the design of your landing page. Add unique fields, colors, buttons, and layouts that captivate your audience and reflect your brand's identity.

Get your landing pages live faster

Access forms from a dedicated form library to launch your landing page faster. Skip the hassle of adding form embed codes or dealing with extra form building tools.

Maximize efficiency with reusable forms

Save time by cutting down on repetitive tasks. Create your forms once and reuse them multiple times, or start with ready-made form templates that you can customize to fit your needs.

Keep all your forms in one place

Keep all your forms organized in one online library on a single platform. Access your forms anytime and easily reuse them when needed.

Integrate with any app

Send leads over to your favorite email services, marketing automation tools, CRMs, and more to easily connect with them, nurture relationships, and guide them through the sales funnel faster.

ChartMogul maximizes event attendance and improves design workflows with Instapage

Boost results through landing page optimization

ChartMogul maximizes event attendance and improves design workflows with Instapage

Personalize experiences for higher engagement and ROI

Personalize experiences for higher engagement and ROI sidebar

ChartMogul maximizes event attendance and improves design workflows with Instapage

Maximize campaign efficiency with ad mapping

Maximize campaign efficiency with ad mapping sidebar

ChartMogul maximizes event attendance and improves design workflows with Instapage

ChartMogul maximizes event attendance and improves design workflows with Instapage

Improve alignment across your creative team

Improve alignment across your creative team sidebar

ChartMogul maximizes event attendance and improves design workflows with Instapage

Create forms with drag-and-drop interface

Easily create forms without design or coding skills. Simply drag different fields onto your canvas, arrange them the way you like, and customize them to collect the lead data you need.

Add customization and branding elements

Create a form that fits seamlessly into the design of your landing page. Add unique fields, colors, buttons, and layouts that captivate your audience and reflect your brand's identity.

Get your landing pages live faster

Access forms from a dedicated form library to launch your landing page faster. Skip the hassle of adding form embed codes or dealing with extra form building tools.

Maximize efficiency with reusable forms

Save time by cutting down on repetitive tasks. Create your forms once and reuse them multiple times, or start with ready-made form templates that you can customize to fit your needs.

Keep all your forms in one place

Keep all your forms organized in one online library on a single platform. Access your forms anytime and easily reuse them when needed.

Create forms with drag-and-drop interface

Send leads over to your favorite email services, marketing automation tools, CRMs, and more to easily connect with them, nurture relationships, and guide them through the sales funnel faster.

Getting started with the online form creator for Lead Management

Instapage offers a powerful online form creator for lead management designed to enhance your lead generation strategy. With its intuitive interface and features, you can create customized forms that seamlessly integrate into your landing pages, ultimately boosting conversions and improving data collection.

Steps to use the form builder effectively

Log in or create a free Instapage account, then choose a free 14-day trial.
Add your company details, invite your teammates, and configure permissions.
Go to your Dashboard and click Assets -> Forms -> Create Form.
Create your form from scratch: rename and start customizing it.
Select ADD FIELD menu from the left bar and drag and drop fields you want to add: add single or multi-line text, email, dropdown, radio buttons, etc.
Customize your fields and configure your form using FORM Settings and FORM Style options on the right sidebar.
Click Save and add your form to the landing page and streamline data collection.

By following these steps, you'll be able to leverage Instapage's online form creator for lead management to not only capture valuable information but also to convert leads into loyal customers. Start your journey today by signing up for the free trial and experience the benefits firsthand!

Get more conversions with online form creator for Lead Management

Improve your Quality Score with quick load technology for landing pages

Increase conversions with content that aligns with your ads and audiences

Achieve maximum ROI by scaling your marketing initiatives

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”

Tamar Friedland, Sr. Director of Global Paid Marketing

"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."

Darren Lepke, Marketing Director

"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"

Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Most Implementable Enterprise - Summer 2025

Fastest Implementation Enterprise - Summer 2025

Frequently Asked Questions

What is an online form creator for Lead Management and how does Instapage's Form Builder fit into this?

An online form creator for Lead Management is a tool designed to capture and manage visitor information efficiently. Instapage’s Form Builder allows you to create tailored forms that seamlessly integrate with your landing pages, ensuring you collect valuable data easily. With a user-friendly interface, you can build forms in minutes without coding expertise, making it an ideal solution for marketers looking to optimize their lead generation efforts.

What features does Instapage's Form Builder offer to enhance lead generation?

Instapage’s Form Builder comes equipped with features like dynamic text replacement, A/B testing, and detailed analytics that make it stand out. These capabilities allow marketers to personalize content, test form variations for optimal conversion rates, and analyze audience behavior to refine strategies. By leveraging these advanced tools, users can effectively increase their lead capture and conversion outcomes.

How does Instapage's Form Builder support different marketing verticals?

Instapage's Form Builder is designed to cater to various marketing sectors, from education to financial services. Its flexibility allows you to create customized forms that meet specific industry compliance and branding needs. This adaptability makes it a powerful online form creator for Lead Management, suitable for diverse audiences and campaign goals.

What integrations are available with Instapage's Form Builder?

Instapage’s Form Builder integrates seamlessly with numerous third-party applications, including CRM systems and email marketing platforms like Mailchimp and Salesforce. This connectivity ensures that your lead data is automatically synced and effectively managed in your preferred tools. The ease of integration enhances your workflow and makes it an excellent choice for businesses focused on streamlined lead management.

Is customer support available for using the Form Builder on Instapage?

Yes, Instapage offers robust customer support for users of its Form Builder. You can access a comprehensive knowledge base, tutorials, and direct support through live chat or email. This ensures that you have the assistance you need when creating and optimizing your online forms for Lead Management.

How does Instapage's pricing compare to other online form creators?

Instapage provides competitive pricing for its Form Builder, especially considering the range of features it offers. With plans that suit different business needs, you receive powerful tools for lead management without breaking the bank. The combination of advanced functionalities, such as personalization and analytics, positions Instapage as a strong contender against other online form creators in the market.